Triple play is slowly growing from the fluff of headlines, according to Alcatel, but this provision of integrated voice, data and video services requires forward planning now for it to become a reality in the Australian digital home.
Service providers need to be making decisions now about their network status and their partnerships so that they will be able to deliver simultaneous and integrated services over one network, says Nick Whitehead, Alcatel's triple play general manager for Asia Pacific.
"Although providers are offering triple play-like packages to customers, where they can get voice, data and video -- these are over different networks," he said. "We are still a way from having one provider and one bill for a unified and integrated service across voice, data and video."
To offer Triple Play, operators need to deploy fibre to the user (FTTU), or fibre to the node (FTTN) using (ADSL2+). Very high-speed DSL (VDSL or VDSL2) technologies, which are coming soon, can also be used.
"Although the network infrastructure required to offer triple play is a significant investment, providers will then make savings on churn reduction, operational efficiencies, and customer retention," Whitehead said.
Whitehead believes the home environment has evolved so that there are now many applications that can be placed on a single home network, including communications, entertainment, home business, personal use and utilities.
"The technology is here and the market is near-ready," he said, despite the fact that Telstra dropped out of Microsoft's IPTV early adopter program last week.