Survey: Users Expect to Pay for Music Downloads

According to the Magex survey, more than two-thirds of respondents who haven't already downloaded digital content are interested in doing so within the next 12 months.

The main objection to paying is not the cost but the fear of online credit card fraud, according to respondents to the survey, which was conducted in New York, Los Angeles and the UK.

Consumers expect to pay an average of $US0.83 per sample, $US3.05 per single title and $US12.89 for a monthly subscription.

But 52 per cent of respondents who have not downloaded music in the past 12 months agreed that their purchasing has been limited because of fear of credit card fraud. When asked how valuable certain features are while purchasing music downloads from the Internet, the only feature identified as extremely valuable to a majority of respondents was payment security, according to the survey.

Even though payment security is a concern, respondents expressed more confidence in certain online institutions than in others.

UK respondents were more likely than their peers to rely on a leading banking institution to store their personal payment information (45 per cent in the UK compared with 31 per cent in New York and 28 per cent in Los Angeles).

Overall, 76 per cent of respondents are prepared to trust at least one institution on the Internet, the level of trust ranging from a credit card company (trusted by 60 per cent), a leading banking institution (35 per cent), an Internet security company (25 per cent), an Internet service provider (24 per cent) and Internet merchants (10 per cent).

Although users may expect music downloads to be regulated soon, they are quite happy to download copyrighted material for free, with 53 per cent of US Internet users saying that what they are doing is not stealing, according to a survey by the Pew Internet & American Life Project released last week.

Join the PC World newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

David Legard

PC World
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?