Sony dropping PS3 price by US$100 on July 12?

An unreleased US Circuit City promotional flier surfaced on Thursday showing a PS3 "price break" of $100 to US$499. One anonymous retailer confirmed the "retail-wide" price drop, however, Sony President Ryoji Chubachi denied the rumor on Friday.

"At present we have no plans," Chubachi told Reuters when asked whether Sony would cut the PS3 price.

However, the Circuit City flier/brochure for the week of July 15-21 shows a US$100 "price break" courtesy of Kotaku.

"Circuit City hasn't announced any sales price on the PS3, so we have no comment on an unsubstantiated rumor," a Sony spokesman told us late Thursday.

But despite repeated denials for comment by Sony, one of the world's biggest retailers anonymously told Game Daily that a retail-wide PS3 price drop to US$499 would happen on July 12, a day after Sony's Electronic Entertainment Expo (E3) Press Briefing next week. It has been suggested by various gaming publications that Sony's refusal to confirm the price-drop is due to an intended official announcement at E3.

If this proves to be the case, we can expect a similar price drop to occur in Australasian territories.

Join the PC World newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

GamePro staff

GamePro (online)
Show Comments

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?