Sharp launches first LED TV with integrated Blu-ray player

New Sharp 40in LED television has side-mounted Blu-ray disc player, six star energy rating

Sharp has launched locally the first LED-backlit LCD television with an integrated Blu-ray disc player, the 40in AQUOS LC-40LB700X. This television has a six star energy rating, 100Hz motion control and multimedia connectivity.

The Sharp AQUOS LC-40LB700X is the first model from the company to feature LED back-lighting. Using Sharp’s white LED technology, the screen has a contrast ratio of 2000000:1, rivaling the ratings of LED television screens from Samsung and Sony. The television’s life-span is also improved thanks to LED technology, with the screen rated to last 100000 hours at standard settings.

As the first television to include a Blu-ray disc player integrated into its body, the Sharp AQUOS LC-40LB700X has the market all to itself. Generally only the small-screen models on the Australian market have integrated DVD players, while larger plasma and LCD televisions have USB or Ethernet multimedia connectivity. With stand-alone Blu-ray disc players costing upwards of $400, Sharp’s inclusion makes the $3200 price point of this television quite reasonable.

The television has a six star energy rating, and consumes just 139W in standard operation, despite the integrated Blu-ray disc player. The integrated Blu-ray player is BD-Live capable, using the television’s Ethernet port for Internet access and connectivity. A USB terminal is also built in for multimedia access using flash drives.

Sharp has previously stated plans to release an additional 46in model with an integrated Blu-ray disc player. The 40in LC-40LB700X is available now at an RRP of $3299.

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Campbell Simpson

Campbell Simpson

Good Gear Guide
Topics: sharp, led tvs, lcd tvs, blu-ray

Comments

1

Matt
Sat 20/11/2010 - 13:23

I purchased the Sharp 40LB700X and downloaded the latest firmware update in order to play Avatar correctly. Since getting the update it now plays NO blu ray discs at all. Sharp have no after hours support so am unable to use it to play blu ray. Not a fan of this product!

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