Apple WWDC vs. Microsoft TechEd

While Apple gets its iGroove on with the Worldwide Developers Conference (WWDC) in San Francisco, Microsoft will lure techie professionals to New Orleans for TechEd.

Apple and Microsoft. Microsoft and Apple. The two most valuable tech companies in the world will host competing conferences next week for IT pros and developers. While Apple gets its iGroove on with the Worldwide Developers Conference (WWDC) in San Francisco, Microsoft will lure techie professionals to New Orleans for TechEd.

How Apple topped Microsoft

Both conferences start Monday, June 7, and will last most of the week. Microsoft and Apple are the type of companies that make news every day of the year, and the pace will only increase this week because of TechEd and WWDC. While Apple is primarily a consumer company and Microsoft is king of the business technology world, those boundaries are starting to erase and the competition between the two behemoths was ratcheted up when Apple stole the title of "world's most valuable tech firm" from its rival.

Here, then, is a breakdown of what to expect from TechEd and WWDC.

Keynote speakers

TechEd: Bob Muglia, president of Microsoft's server and tools business, will detail Microsoft's vision for the future of IT and cloud computing in particular.

WWDC: While it was rumored that Microsoft CEO Steve Ballmer would speak at Apple's conference, in reality it will be Apple CEO Steve Jobs delivering the keynote address Monday morning.

Attendees

TechEd: 6,000 IT pros and developers are registered to attend.

WWDC: Apple expects 1,000 of its own engineers, as well as 5,000 developers.

Rumored product news

Microsoft: Industry watchers expect Microsoft to shed more light on its cloud computing strategy and Windows Phone 7 from its beleaguered mobile business unit. On the cloud front, an update to Azure, Microsoft's answer to Amazon's EC2 cloud service, is possible. On the mobile side, Windows application developers are hoping to see Windows Phone 7 handsets and beta versions of the operating system, as well as more details about the online Windows Phone 7 Marketplace.

Apple: The iPhone 4G -- the one featured in the Gizmodo lost iPhone scandal -- could be unveiled this week at WWDC. Updates on Macs, iTunes, iPads and HTML5 are also possible, but the next iPhone, if revealed, would likely garner the most attention. There are also rumors swirling about the iPhone coming to Verizon, but talk of that nature may be premature.

Cost to attend

TechEd: $2,195, plus $400 for pre-conference seminars.

WWDC: $1,599. Sold out in just days.

Location

TechEd: The Ernest N. Morial Convention Center, in New Orleans. The nation's sixth-largest convention center, according to its Web site, is "located along the mighty Mississippi River, within walking distance of the French Quarter, fine dining, attractions and 20,000 first-class hotel rooms."

WWDC: The Moscone Center in San Francisco, not far from the downtown and Fisherman's Wharf areas.

Sessions

TechEd: More than 1,000 breakout, interactive and technical sessions will be held on site, Microsoft says. The major theme of the show will be cloud computing for the enterprise and developers.

WWDC: Apple's show will feature more than 100 technical sessions and hands-on labs where attendees can learn from Apple engineers. "Sessions will dive deep into advanced development and design techniques that show you how to harness the revolutionary technologies in iPhone OS and Mac OS X," Apple says. There will also be iPad development sessions.

If you won't be there…

TechEd: Watch keynotes and other streaming content online here, and follow the show on Facebook and Twitter.

WWDC: Apple apparently doesn't broadcast WWDC live itself, but some Apple news Web sites are promising live coverage of keynotes.

Follow Jon Brodkin on Twitter: www.twitter.com/jbrodkin

Read more about data center in Network World's Data Center section.

Join the PC World newsletter!

Error: Please check your email address.

Tags AppleTechEdMicrosoftWWDC 2010

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Jon Brodkin

Network World
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?