Updated: What is the best iPhone 4 plan?

How much will the iPhone 4 cost in Australia, and where will you be able to buy it?

What is the best iPhone 4 plan?

What is the best iPhone 4 plan?

Apple's iPhone 4 is just days away from its Australian launch, and the telco price war is heating up. While people in the US got their hands on the iPhone 4 on 24 June, Aussies have been left with hanging until 30 July.

Where can I buy the iPhone 4 in Australia?

The iPhone 4 will be sold outright through Apple's online store, Apple's retail stores and select Apple authorised resellers.

The iPhone 4 is also available from all three major telcos in Australia — Telstra, Optus, and VHA (Vodafone and 3). It will also be available from Optus subsidiary Virgin Mobile, just like the current iPhone 3GS.

How much will the iPhone 4 cost?

The Apple iPhone 4 is slightly cheaper than the iPhone 3GS to purchase outright. It will set you back $859 for a 16GB model and $999 for the 32GB model. As a comparison, in the US the iPhone 4 sells for US$199 for the 16GB model and US$299 for the 32GB model, though both are tied to AT&T contracts.

Australia is one of the only countries in the world where all major telcos — Telstra, Optus and VHA — will carry the iPhone. In the US, people are restricted to signing up with AT&T if they want an iPhone, as it is the exclusive American iPhone carrier.

Most Australian consumers will sign up to a two-year telco contract for the iPhone 4. With the competition for customers so intense, which network offers the best value plans and what can you expect to pay for a new iPhone 4? Keep up to date with all the pricing and plan information below.

Telstra

Telstra was the first telco to announce iPhone 4 plans; when the iPhone 3GS was launched a year ago it was beaten to the punch by rival Optus.

Telstra's hero offer is the 32GB or 16 GB iPhone 4 for $0 over 24 months on a $99 cap plan. The plan offers $1000 worth of standard voice and video calls, text and MMS to any Australian network and 500MB of data per month.

The entry-level Telstra iPhone 4 plan is a $49 cap plan that includes $400 of standard voice and video calls, text and MMS to any Australian network and 200MB of data. The 16GB iPhone 4 will cost $149 upfront on this plan, while the 32GB model will cost $299 upfront.

A day before the iPhone 4 launch, Telstra announced it was increasing data allowances on all iPhone 4 plans for all new and re-contracting customers. The offer applies for the life of the 24-month contract and is valid for anyone signing up to a plan before 1 November, 2010.

Full Telstra iPhone 4 plan details:

Details $49 cap plan $79 cap plan $99 cap plan
Monthly price $49 $79 $99
Included value $400 $750 $1000
Included data 200MB (500MB before Nov 1) 500MB (1GB before Nov 1) 500MB (1GB before Nov 1)
iPhone 4 16GB upfront cost $149
(Minimum cost: $1325)
$0
(Minimum cost: $1896)
$0
(Minimum cost: $2376)
iPhone 4 32GB upfront cost $299
(Minimum cost: $1475)
$199
(Minimum cost: $2095)
$0
(Minimum cost: $2376)
Call connection fee (flagfall) 37c 37c 32c
Voice calls (per minute) 80c 80c 70c
Voicemail (per 30 seconds) 30c
(no connection fee)
30c
(no connection fee)
30c
(no connection fee)
Standard SMS message 25c 25c 25c
Standard MMS message 50c 50c 50c
International SMS message 50c 50c 50c
Excess data usage (charged per KB) 25c 25c 25c
Tethering fee? No No No

Optus

Optus was the second telco to announce iPhone 4 plans, just hours after Telstra revealed its pricing.

The big news is the offer of an unlimited plan with a hefty 3GB of data for $89 per month over 24 months. Like Telstra, Optus also offers an entry-level $49 cap plan that includes $450 of standard voice and video calls, text and MMS to any Australian network and 1GB of data per month — significantly more than Telstra's 200MB of data.

Other Optus iPhone 4 plans include a $59 cap with $550 worth of value and 2GB of data, and a $79 cap plan with $800 value and 2GB of data. Both these plans provide unlimited SMS and MMS messages to any Australian number.

Full Optus iPhone 4 plan details:

Details $49 extreme cap $59 extreme cap $79 extreme cap $89 timeless extreme
Monthly price $49 $59 $79 $89
Included value $450 $550 $800 Unlimited
Included data 1GB 1GB 2GB 3GB
iPhone 4 16GB instalment per month $8
(Minimum cost: $1368)
$0
(Minimum cost: $1416)
$0
(Minimum cost: $1896)
$0
(Minimum cost: $2136)
iPhone 4 32GB instalment per month $15
(Minimum cost: $1536)
$10
(Minimum cost: $1656)
$0
(Minimum cost: $1896)
$0
(Minimum cost: $2136)
Call connection fee (flagfall) 35c 35c 35c Unlimited
Voice calls (per minute) 90c 90c 90c Unlimited
Voicemail (per 30 seconds) 30c
(no connection fee)
30c
(no connection fee)
30c
(no connection fee)
30c
(no connection fee)
Standard SMS message 25c Unlimited Unlimited Unlimited
Standard MMS message 50c Unlimited Unlimited Unlimited
International SMS message 50c 50c 50c 50c
Excess data usage (charged per MB) 25c 25c 25c 25c
Tethering fee? No No No No

Vodafone

Vodafone Hutchison Australia (VHA) was the third Australian network to announce its iPhone 4 pricing, revealing details late on Tuesday afternoon. VHA operates the Vodafone and 3 mobile brands in Australia, but has clearly offered better plans with Vodafone.

Vodafone's entry-level iPhone 4 plan comes in at $29 per month which includes 550MB of data and $180 worth of calls and texts to any Australian number. Vodafone has followed Optus with an "unlimited iPhone 4 cap" which is $99 per month and includes 3GB of data — the same as the Optus plan. Vodafone's $79 cap also includes unlimited text messages to any Australian mobile number.

All Vodafone plans offer free, unlimited Vodafone-to-Vodafone and Vodafone-to-3 calls.

Full Vodafone iPhone 4 plan details:

Details $29 cap plan $49 cap plan $69 cap plan $79 cap plan $99 cap plan
Monthly price $29 $49 $69 $79 $99
Included value $180 $450 $650 $800 Unlimited
Included data 550MB 1.5GB 1.75GB 2 GB 3GB
iPhone 4 16GB instalment per month $18
(Minimum cost: $1128)
$5
(Minimum cost: $1296)
$0
(Minimum cost: $1656)
$0
(Minimum cost: $1896)
$0
(Minimum cost: $2376)
iPhone 4 32GB instalment per month $24
(Minimum cost: $1272)
$10
(Minimum cost: $1416)
$5
(Minimum cost: $1776)
$0
(Minimum cost: $1896)
$0
(Minimum cost: $2376)
Call connection fee (flagfall) 35c 35c 35c 35c Unlimited
Voice calls (per minute) 90c 90c 90c 90c Unlimited
Voicemail (per 30 seconds) 45c
(+35c flagfall)
45c
(+35c flagfall)
45c
(+35c flagfall)
45c
(+35c flagfall)
45c
(+35c flagfall)
Standard SMS message 28c 28c 28c Unlimited Unlimited
Standard MMS message 50c 50c 50c 50c Unlimited
International SMS message 28c 28c 28c 28c 28c
Excess data usage (charged per MB) 50c
(minimum session 12KB)
50c
(minimum session 12KB)
50c
(minimum session 12KB)
50c
(minimum session 12KB)
12c
(minimum session 50KB)
Tethering fee? No No No No No

3

3 has created three new plans specifically for the iPhone 4, but the good news is that the iPhone is also available on its standard range of caps. These caps are almost identical to the Vodafone caps listed above, with the exception of an extra $119 unlimited plan. This top-of-the-range cap includes $50 of international calls per month, as well as 5GB of data.

All standard 3 cap plans include unlimited 3-to-3 and 3-to-Vodafone calls, but strangely, the three new cap plans don't get this offer and instead receive a dollar amount depending on the plan selected.

Full 3 iPhone 4 plan details:

Details $39 cap plan $49 cap plan $79 cap plan
Monthly price $39 $49 $79
Included value $150
(+ $200 to Voda and 3)
$350
(+ $270 to Voda and 3)
$650
(+ $450 to Voda and 3)
Included data 1.15GB 1.25GB 2GB
iPhone 4 16GB instalment per month $10
(Minimum cost: $1176)
$5
(Minimum cost: $1296)
$0
(Minimum cost: $1896)
iPhone 4 32GB instalment per month $14
(Minimum cost: $1272)
$10
(Minimum cost: $1416)
$0
(Minimum cost: $1896)
Call connection fee (flagfall) 35c 35c 35c
Voice calls (per minute) 90c 90c 90c
Voicemail (per 30 seconds) 45c
(+35c flagfall)
45c
(+35c flagfall)
45c
(+35c flagfall)
Standard SMS message 25c 25c 25c
Standard MMS message 75c 75c 75c
International SMS message 45c 45c 45c
Excess data usage (charged per MB) 50c 50c 50c
Tethering fee? No No No

Virgin Mobile

Optus subsidiary Virgin Mobile was the last telco to unveil its iPhone 4 plans. The telco offers the iPhone 4 on two plan types: Easy caps, and Smart Caps. All Virgin plans include unlimited free Virgin-to-Virgin text messaging and voicemail, while all Smart Caps include unlimited free texts to any Australian mobile number.

The iPhone 4 is also available on Virgin's high-end topless plan, which is basically an unlimited plan that includes unlimited calls and messages, free voicemail and 4GB of data per month.

Full Virgin Mobile iPhone 4 plan details:

<
Details 29 easy cap 39 easy cap 49 easy cap 39 smart cap 49 smart cap 59 smart cap
Monthly price $29 $39 $49 $39 $49 $59
Included value $190
(Free Virgin to Virgin calls)
$300
(Free Virgin to Virgin calls)
$450
(Free Virgin to Virgin calls)
$190
(Free Virgin to Virgin calls)
$300
(Free Virgin to Virgin calls)
$450
(Free Virgin to Virgin calls)
Included data 100MB 300MB 500MB 1.5GB 2GB 2.5GB
iPhone 4 16GB instalment per month $15
(Minimum cost: $1056)
$5
(Minimum cost: $1056)
$5
(Minimum cost: $1296)
$15
(Minimum cost: $1296)
$5
(Minimum cost: $1296)
$0
(Minimum cost: $1416)
iPhone 4 32GB instalment per month $35
(Minimum cost: $1536)
$25
(Minimum cost: $1536)
$20
(Minimum cost: $1656)
$25
(Minimum cost: $1536)
$20
(Minimum cost: $1656)
$18
(Minimum cost: $1848)
Call connection fee (flagfall) 40c 40c 40c 40c 40c 40c
Voice calls (per minute) 99c 99c 99c 99c 99c 99c
Voicemail FreeFree Free Free Free Free
Standard SMS message 28c
(Free to Virgin)
28c
(Free to Virgin)
28c
(Free to Virgin)
Unlimited Unlimited Unlimited
Standard MMS message 60c 60c 60c 60c 60c 60c
International SMS message 45c 45c 45c 45c 45c 45c
Excess data usage (charged per KB) 2c 2c 2c 2c 2c 2c
Tethering fee? No No No No No No

For full details on all the iPhone 4's new features, read our iPhone 4 preview.

Also check out all the angles of Apple's latest smartphone in our Apple iPhone 4 gallery.

Are you buying an iPhone 4? What do you think of the Telstra and Optus plans? Let us know in the comments below!

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Tags Appleapple iphonemobile phonesiPhoneiphone 4smartphonesvhaoptusTelstra

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Ross Catanzariti

Ross Catanzariti

Good Gear Guide

13 Comments

Martin

1

Telstra have, yet again, pushed themselves out of a very profitable market by having such low data allowances. Disappointing yet again Telstra....

You can't offer a phone which relies so heavily on data connectivity, like the iphone, with such pathetic allowances.

I will be going with either Optus or Vodafone.

Jon

2

I will return to Optus as i run up to 40 hrs per month on iphone and can't get excited about Telstra offering. The coverage is at times quite dodgy in my inner city location in Adelaide but the financials are worth the inconvenience. my new plan should see me save $30 per month with tethering fee gone and $99 cap now better on data and other savings.

Hat

3

Virgin are certainly cutting it pretty fine aren't they?

I'm starting to see comparison charts go up here and there on the web, frustrating that one of the major telcos haven't released any information...

Peter

4

i rang virgin today and told them if they dont release plans by tommorow im changing to optus, ive already put one on hold in local store, a country town thats getting them woooooop

Anand Kumar

5

I am going to go with Optus $59 Plan. Period.

Kevin

6

I agree with Anand. Optus $59 FTW!!! now to line up at midnight...

Jack

7

I was initially going to buy outright. However seeing apple store was so laxidasicle with their online store and not releasing the iPhone 4 for sale on the day it was launched here, I went for Vodafone. I was tempted with Optus, but went with the better deal for me personally. All my family is with Vodafone so calls are free withing the family. Also doing the sums it worked out a better deal on a 12 month contract.

Some store wannabe genius, tried to tell me that around this region Optus is far superior due to their 2100/900 Hz frequency. I nearly bought the speil (not the phone - he said sign me up and wait 4 weeks). I then remembered Vodafone also uses 2100/ 900 Hz so hopefully with the new quad band of the iPhone 4 it will be a non issue.

I do unfortunately have to wait a week for my new toy delivery.

*Note* I did try the "death grip" on two new iPhone 4's today in the store, and to my surprise not one bar drop. I hope my new phone with be the same.

Jay

8

Vodafone and 3 plans also include international calls in the cap. Thats a big difference with Optus and Telstra, at least for me, I frequently call my family overseas. Am I correct? Why nobody mention this?

Andrea

9

I am planing to sign one, vodafone and 3 are now the same company, can you guys suggest which one is actually better? I've been told that 3's network is not good, roaming often which then will cost a lot more.

droogie

10

Dear Jack -

If you are going to pretend to be smart and use big words at least learn how to spell them.

Lackadaisical

Trip

11

Did anyone mention that Telstra charge in 30sec increments, while all the other carriers charge per min.

mack

12

I called the Gov. of Canada and she said "Welcome to Canada" I said No..Welcome to Canada..You should be sayinng "Welcome to India" and I hung Up.I hate the call centres. We pay a lot of money for the product so pay a lot for the customer service.

Nichole

13

I agree that Telstra are playing hardball in the iphone4 market and I have a feeling that they may be gearing up for the new Microsoft phone. Don't know why, however, they are definitely not competitive. I am with Vodaphone and they are painful, however, it seems they are the best priced for everything. Remember to barter what you want, its still dog eat dog out in iphone world.!!!!!!

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