Does Microsoft deal signal death of HP's Neoview?

Hewlett-Packard's Neoview data warehousing platform was said to be Mark Hurd's baby, but it never took off

Hewlett-Packard and Microsoft's unveiling Wednesday of a series of data warehousing appliances has some observers sounding the death knell for HP's Neoview platform.

Neoview was launched several years ago under the tenure of former HP CEO Mark Hurd, but has failed to gain perceptible traction in the market.

The Microsoft-HP boxes announced Wednesday join the companies' existing HP Enterprise Data Warehouse for SQL Server, which was rolled out in November. The new appliances, which combine Microsoft software with HP hardware, include a Business Data Warehouse product for small and midsize companies, a Business Decision Appliance for BI (business intelligence) and a messaging platform for Microsoft Exchange. A database consolidation appliance is also on the way.

Although HP clearly hasn't abandoned appliances as a product strategy, it looks as though Neoview "is pretty much history," said Forrester Research analyst James Kobielus.

A number of things went wrong with Neoview, according to Kobielus. For one, HP pricing remained "way too high" over the past few years, he said.

Also, while Neoview is not a poorly architected platform, "it wasn't really packaged up in any way with any differentiating technology," Kobielus said. Products like Oracle's Exadata -- which Hurd, in his capacity as Oracle co-president, is now charged with selling -- offered innovations like flash-based caching and have "cleaned [HP's] clock," he added.

Nor did HP promote Neoview as "really a solution platform for channel partners to build applications on," he said.

Analyst Curt Monash of Monash Research called Neoview "an abject failure."

"The product evidently never worked well enough," he said. "After the first round of loyal HP customers around the world who gave it a try, there was no further identifiable sales traction. Other vendors haven't reported seeing Neoview competitively for a long time."

New analytic database products "typically are distinguished by nothing except price and performance," Monash added. "Any other virtues require some product maturity. So if you don't have price and performance when you're starting out, you don't really have anything."

"I would be surprised if we ever saw significant sales and marketing efforts for Neoview again," he said. It would also be surprising if HP gained a single additional Neoview customer from here out, he said.

Spokespeople for HP did not reply to a request for comment.

Chris Kanaracus covers enterprise software and general technology breaking news for The IDG News Service. Chris's e-mail address is Chris_Kanaracus@idg.com

Join the PC World newsletter!

Error: Please check your email address.

Tags business issuesapplicationsMicrosoftmark hurdsoftwareOracleneoviewHewlett-Packarddata warehousingbusiness intelligence

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Chris Kanaracus

IDG News Service
Show Comments

Essentials

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?