Study: Tablets could be hurting PC graphics shipments

The indirect impact of iPad shipments on PCs is hurting graphics product shipments, according to Jon Peddie Research

Worldwide shipments of PC graphics products were flat during the fourth quarter last year, potentially hurt by growth in tablet shipments, according to research released by Jon Peddie Research on Monday.

Graphics products could have felt the impact of tablets such as Apple's iPad, leading consumers to delay PC purchases, said Jon Peddie, president of Jon Peddie Research. Peddie said there is a general feeling that people are not buying iPads exclusively for use as PCs, but as companions to PCs, Peddie said.

The net effect of tablets on graphics products could be minimal if PC shipments pick up again, Peddie said. The company is forecasting 12 percent to 15 percent growth in graphics product shipments this year, driven by Intel's Sandy Bridge and Advanced Micro Devices' Fusion chips, both of which integrate a CPU and graphics processor on a single chip.

There could be pick up in demand for business PCs and computers used to create content, Peddie said. However, tablets would likely impact low-end PCs such as netbooks.

Graphics products ship as either a separate card, or as an integrated graphics processor in PCs, which include chips based on the x86 instruction set. Jon Peddie Research doesn't count the iPad as a PC.

Around 113 million graphics chips and integrated graphics shipped during the fourth quarter last year, flat compared to the fourth quarter in 2009. Intel, the leading graphics vendor, and AMD gained market share at the expense Nvidia.

Intel held 52.5 percent market share, growing from 51.1 percent during the fourth quarter in 2009. AMD was in second place with 24.7 percent market share, compared to 21.7 percent in 2009. Nvidia was in third place with a 22.5 percent market share, falling from 26.5 percent in 2009.

Join the PC World newsletter!

Error: Please check your email address.

Tags Graphics boardsAdvanced Micro Deviceshardware systemsComponentsnvidiatablet PCslaptopsintel

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Agam Shah

IDG News Service
Show Comments

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?