HP buying Vertica for analytics

HP's move marks the first big strategic play by new CEO Leo Apotheker

Hewlett-Packard announced Monday it plans to buy data warehousing and analytics vendor Vertica for an undisclosed sum.

The move comes shortly after HP phased out its Neoview data warehousing platform, which failed to gain much market share since its launch several years ago.

Vertica's technology will enable HP to deliver "sophisticated, real-time business analytics for large and complex sets of data in physical, virtual and cloud environments," the company said in a statement.

The acquisition also represents recently appointed HP CEO Léo Apotheker's most significant strategic move since joining the company in September. Apotheker is expected to detail his plans in more depth at an event in March.

HP is conducting a broad-based strategy for data analytics, having recently announced plans with Microsoft for a new set of analytic appliances.

Overall, the company's direction is not surprising, given Apotheker's track record as former CEO of SAP, which found success through the acquisition of BI (business intelligence) software vendor Business Objects, as well as the fact that analytics products sales have remained fairly strong through the global economic recession.

(More to follow.)

Chris Kanaracus covers enterprise software and general technology breaking news for The IDG News Service. Chris's e-mail address is Chris_Kanaracus@idg.com

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Tags business issuesMergers / acquisitionsVerticaapplicationsLéo ApothekerSAPsoftwareHewlett-Packarddata warehousingbusiness intelligence

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