Android smartphones top iPhones, BlackBerries for first time

Nielsen survey of 14,000 customers puts Android at 29 per cent

Android smartphones beat out iPhone and BlackBerry devices for the first time in the U.S. in the latest Nielsen Co. survey conducted just prior to Verizon Wireless sales of the iPhone.

Android devices made by several manufacturers were used by 29 per cent of the U.S. market in the November through January reporting period. That compares to 27 per cent each for both Apple iPhones and BlackBerry devices from Research in Motion, Nielsen reported.

In Nielsen s most recent report from December, the three top smartphone operating systems were in a statistical dead heat, a Nielsen spokeswoman said Friday. http://blog.nielsen.com/nielsenwire/consumer/among-mobile-phone-users-hispanics-asians-are-most-likely-smartphone-owners-in-the-u-s/ I would say [today] is the first time we allude to Android being the lead.

Microsoft s Windows Mobile and Windows Phone 7 smartphones got 10 per cent of the U.S. market from November through January, while the WebOS from Hewlett-Packard gained four per cent and Symbian from Nokia earned two per cent.

Nielsen relied upon 14,701 postpaid mobile subscriber surveys to reach its recent results. That approach is different from the figures for sales or shipments of smartphones used by Gartner, IDC and other analyst firms.

The Nielsen blog uses guarded wording to describe Android s top position, which has been recorded by some analysts in recent months. Android appears to be pulling ahead of RIM BlackBerry and Apple iOS, Nielsen said.

Still, RIM and Apple came out on top compared with competing device makers, such as HTC and Motorola. That s because RIM is the only maker of its BlackBerry devices and Apple is the only maker of iPhones, while the Android OS is used by several manufacturers. For Android smartphones, HTC had 12 per cent, Motorola had 10 per cent, Samsung had five per cent and all others had two per cent.

In another finding, using the same sample, Nielsen found that Android seems to be attracting more younger consumers. Among smartphone customers ages 18-34, Android was used by 14 per cent of customers, while the iPhone was used by 12 per cent and the BlackBerry was used by 11 per cent.

Customers ages 25-34 years constitute the largest smartphone user group, slightly ahead of the ages 35-44 group. The third-largest smartphone customers group is ages 18-24, according to Nielsen.

Read more about smartphones in Computerworld's Smartphones Topic Center.

Join the PC World newsletter!

Error: Please check your email address.

Tags telecommunicationnielsenPhonesMobile operating systemsmobileHewlett-PackardAppleGartnerconsumer electronicsIDCMicrosoftmobile phonessmartphonesMobile OSesNokiasoftwaresymbianapplicationsMobile and Wireless

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Matt Hamblen

Computerworld (US)
Show Comments

Essentials

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?