Nokia kicks off new-era with Windows-powered Lumia phones
- — 14 February, 2012 15:03
Nokia's Lumia 710 will cost just $379 and will launch in Australia next month
Nokia has officially launched its first two Windows-powered smartphones — the Lumia 800 and the Lumia 710 — at a media event in Sydney today, with both devices set to go on sale in Australia next month.
The flagship Nokia Lumia 800 will be sold on all three Australian networks — Telstra, Optus and Vodafone — and will also be available through "all major retailers", the company said. No Australian telcos have announced specific plan or pricing details for the Lumia 800, but Nokia has previously confirmed the smartphone will be available outright for an RRP of $699.
The Lumia 800 is the top-line Lumia model and shares an almost identical physical design to Nokia's MeeGo-powered N9 smartphone. It has a 3.7in AMOLED display, is powered by a single-core 1.4GHz Qualcomm MSM8255 processor, has 512MB of RAM and 16GB of internal memory. It also has an 8-megapixel camera with Carl Zeiss optics that doubles as a 720p HD video recorder. Australian models of the Lumia 800 will come in four colours: black, blue (cyan), pink (magenta) and white.
Along with the Lumia 800, Nokia will also launch the Lumia 710 next month, a more affordable, low-end device in the Lumia series. The Lumia 710 will be sold through Optus and Virgin Mobile, and will also be available through selected retailers outright for an RRP of $379. Both Optus and Virgin Mobile will announce plan and pricing details for the Lumia 710 before it is launched, Nokia said.
The Lumia 710 has a glossy plastic body compared to the solid, polycarbonate shell of the Lumia 800, and comes with swappable rear covers in multiple colours. The Lumia 710 handset itself is available in black and white variants, but consumers can choose from black, white, cyan, pink and yellow backplates to mix and match the look of the handset.
The Lumia 710 is powered by 1.4GHz single-core processor, has 512MB of RAM and 8GB of internal memory with no expansion card slot. It also has a 5-megapixel camera that doubles as a 720p HD video recorder, but unlike the Lumia 800 it doesn't feature Carl Zeiss optics and only has a single LED flash.
The Lumia 800 and the Lumia 710 were unveiled globally in October and are the result of Nokia's decision in February 2011 to switch from Symbian to the Windows Phone platform for its core smartphones. Both phones run the latest 7.5 "Mango" version of Microsoft's Windows Phone software.
In a bid to differentiate the Lumia 800 and Lumia 710 from other Windows Phone devices, Australian models of both phones will include two Nokia exclusive applications — Nokia Drive, a free turn-by-turn GPS navigator with maps of 95 counties in 49 languages, and Nokia music, a service that includes 15 million music tracks as well as the Mix radio streaming music app. Both phones will also include a third Nokia application, Nokia Maps. However, this app is a free download in the Windows Marketplace and can be used on any Windows Phone device regardless of manufacturer.