After dismal earnings, eyes are on Nokia World in September

Hopes are for a Windows Phone 8 Lumia launch at Nokia's trade show

Nokia's dismal earnings report has left smartphone industry observers looking for better news at the Nokia World conference set for September 5-6 in Helsinki.

There are hints that Nokia could launch Windows Phone 8 on its Lumia smartphone line at the event. A banner outside Nokia's flagship store undergoing renovation in Helsinki seems to mark the re-opening of the store with something big, using the words, "Something amazing is coming ..." on Sept. 7.

A picture of the banner is recorded on My Nokia Blog posted Wednesday.

There are further references to a "Nokia Graffitti" Web site that suggests returning next week to find out more about what's coming.

It could be that Nokia is only directing customers to its renovated Helsinki store, but analysts say something bigger involving Windows Phone could be in store for early September.

Earlier Thursday, Nokia reported a 39 per cent drop in the number of smartphones it sold in the second quarter, to 10.2 million, compared with the same quarter last year.

CEO Stephen Elop called the second quarter a "difficult" one. A the same time, Elop said Lumia smartphone shipments in the second quarter reached 4 million units, adding: "We believe the Windows Phone 8 launch will be an important catalyst for Lumia."

Lumia phones are sold by both T-Mobile USA (the Lumia 710) and AT&T (the Lumia 900). Both phones run Windows Phone 7.5 and will get an interim upgrade to Windows Phone 8 (WP8) with WP7.8. Because the phones have single-core processors, they can't be upgraded to WP8 for optimal video and graphics performance, analysts have said.

Strategy Analytics said smartphones running the Windows Phone operating system captured 3% of the U.S. market in 2011, and will rise to 4% of the 123 million smartphones sold in the U.S. in 2012. Nokia, HTC and Samsung all make devices using Windows Phone.

Neil Mawston, executive director of Strategy Analytics, called Windows Phone a "niche" product, and said "breaking the stranglehold of leaders Android and Apple will not be easy."

He said WP8 needs to support multi-core processors and should run on an expanded number of smartphone models from Nokia and others cell phone makers.

Jeff Kagan, an independent analyst, said Nokia's second-quarter report and Windows Phone's niche share of the smartphone market continue to be disappointing. "We hoped Nokia's partnership with Microsoft would help them restart their engines. It didn't," he said.

Matt Hamblen covers mobile and wireless, smartphones and other handhelds, and wireless networking for Computerworld. Follow Matt on Twitter at @matthamblen or subscribe to Matt's RSS feed. His email address is mhamblen@computerworld.com.

See more by Matt Hamblen on Computerworld.com.

Read more about mobile and wireless in Computerworld's Mobile and Wireless Topic Center.

Join the PC World newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Matt Hamblen

Computerworld (US)
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?