WinCE to get major face-lift

As Windows CE developers get set to gather in Denver in two weeks for a Microsoft-sponsored conference, the company is quietly rethinking its entire approach to the handheld market.

In fact, Microsoft is already telling key partners that in the fourth quarter they should expect to see a total rewrite of WinCE, code-named Rapier, which will be significantly easier to use.

For Microsoft, ease of use has been a major stumbling block that has kept market acceptance of its handheld platform low, and the software giant's biggest challenge in two weeks will be convincing software vendors and corporate customers to continue to support the WinCE platform.

Microsoft's problem is that the lure of other operating systems is growing. Market researcher IDC, says research figures for 1998 point to an almost 2-to-1 sales advantage for PalmOS and show that devices running PalmOS grew by as much as 84 per cent in 1998.

Some software vendors that market similar business applications for both WinCE and PalmOS are claiming an 8-to-1 advantage in PalmOS software sales.

Recent research also points to the primary reason for the disparity in sales.

"The vast majority of users cite the simplicity of the PalmOS and the complexity of WinCE," said Ken Dulaney, vice president of mobile computing at the Gartner Group. "This has registered deep within the bowels of Microsoft. If it means they rewrite the interface [to increase market share], they'll do it."

As part of that effort, Microsoft plans to leverage both its engineering and marketing assets.

"They are figuring out how to keep the Windows brand and change everything else," one source said.

At the same time, Microsoft plans to unveil yet another massive marketing effort whose budget will rival that of the launch of Windows 95, industry sources said.

One of the key issues facing Microsoft is the lack of compatibility between WinCE and the other Windows platforms.

"Pocket Office is about a quarter compatible with Microsoft Office," said Dulaney, who noted that attached files created in one version of Windows and sent via e-mail may not be compatible with the WinCE version.

Less than full functionality for WinCE applications is a deliberate marketing decision on Microsoft's part, according to Matthew Nordan, a senior analyst at Forrester Research.

Hardware OEMs pay twice as much for Windows 95/98 as they do for WinCE.

"If WinCE devices cannibalise PC laptop sales, Microsoft's profits get eroded," Nordan said.

To ensure this does not happen, Microsoft handicaps the OS by limiting features of Pocket Office programs, according to Nordan.

Analysts said IT managers do not have the time to consider all of the exceptions to compatibility between WinCE and Windows NT.

"With PalmOS it takes one or two clicks; with WinCE it's more like five or six," said Forrester's Nordan.

The only bright spot for Microsoft is in the vertical markets.

"They offer something Palm can't offer -- a broad, strong set of development tools to write custom apps and a large choice of hardware," Dulaney said.

However, some IT managers despair of ever seeing something from Microsoft that they can deploy company-wide.

"The latest version of WinCE still suffers from the same shortcomings [as older versions]," according to an IT manager at a Fortune 500 company.

WinCE cannot access a script when dialling into CompuServe to access a corporate network, the manager said.

"This is a severe shortcoming on Microsoft's side, and I am really baffled as to how they will sell these into corporate accounts en masse if they can't support this kind of dial-up," the manager said. "They are assuming you are dialling directly into an RAS [remote-access server]."

In the meantime, Microsoft appears to be losing ground on yet another small-device battlefield.

While Microsoft continues its internal debate over whether to design a version of its WinCE operating system for smart phones, the Symbian alliance -- which includes three of the leading cellular phone manufacturers, Nokia, Ericsson, and Motorola -- appears to be settling on the EPOC operating system from Psion, another consortium member, for its smart-phone operating system.

"The Symbian OS has an almost solid lock on the smart-phone space," Gartner's Dulaney said.

Join the PC World newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ephraim Schwartz

PC World
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?