More Aldi Mobile details revealed

German supermarket chain Aldi has released some more details of its prepaid mobile service, Aldi Mobile

German supermarket chain Aldi has released some more details of its prepaid mobile service, Aldi Mobile, which is set to launch across Australia tomorrow.

The supermarket announced today that Aldi Mobile customers will be able to recharge their prepaid service online, via a mobile app, and through all 300 Aldi supermarket stores across Australia.

SIM cards for the service will be available in standard and micro-SIM sizes to suit most mobile phones and tablets on the market. Aldi Mobile starter packs ($5) and recharge cards will be sold in all Aldi Stores.

Users of the service will be able to track their credit online, through an upcoming Aldi Mobile app for iPhone and Android, or over the phone. Aldi also confirmed that all customers will receive a text message notification when they have reached 50 per cent of their credit usage "in order to avoid any unexpected bills."

"At ALDI Australia, we are committed to offering our customers high quality products at exceptional value with no lock-in contracts, no flag fall rates, low call rates, fair and transparent pricing and brilliant coverage, using a fast and reliable network,” said an Aldi Australia spokesperson.

"We identified a need in the Australian market for straightforward, clean and simple pricing structures and believe that our three plans tick all those boxes, making it hassle-free for customers to stay connected."

As revealed last week, Aldi Mobile will offer two pay as you go plans, $15 and $30, along with a $35 unlimited plan that includes 5GB of data. The company will also offer a $15, 2GB data-only plan with a 30-day expiry for tablet devices.

The pricing structure of Aldi Mobile.
The pricing structure of Aldi Mobile.

Aldi's $15 and $30 pay as you go plans both have a 365 day expiry. Standard national calls, mobile calls, calls to 13, 1300 and 1800 numbers and voicemail are all charged at the flat rate 12 cents per minute. SMS messages are charged at 12 cents each, MMS messages at 35 cents each and data is billed at 5 cents per megabyte (MB) on both plans.

Aldi confirmed that customers will be able to switch between plans, for example moving from a pay as you go plan to the company's $35 unlimited plan.

The company also confirmed that all users on the unlimited plan will receive up to $10 to use on premium services including international calls and customer call numbers. However, it has not yet revealed the exact cost of these premium services.

Aldi Mobile's unlimited plan is $6 more expensive per month than Kogan Mobile's unlimited plan, which includes 6GB of data and remains the cheapest on the market.

Aldi Mobile will use the Telstra wholesale network to provide its service. The Telstra wholesale network is capped below the regular data speeds of Next G and covers 97 per cent of the Australian population. It offers typical download speeds of between 550 kilobits per second (Kbps) and 3 megabits per second (Mbps).

Along with the Aldi Mobile service, Aldi supermarkets will begin selling mobile phones from tomorrow. The latest catalogue advertises a dual-SIM, Onix branded feature phone for $19.99 along with a Bauhn-branded Android phone, also with dual-SIM capabilities, for $199.

Are you impressed with Aldi Mobile's pre-paid rates? Would you use the service? Let us know your thoughts in the comments below!

Related content

Telstra-powered Aldi Mobile pricing unveiled
Aldi to launch Aldi Mobile pre-paid service?
Kogan officially enters Australian mobile provider market
How fast is the Kogan Mobile network?

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Ross Catanzariti

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