Apple's new iPhone to have 'killer feature' that Samsung's Galaxy S4 lacks

Morgan Stanley analyst predicts that Apple's next-generation iPhone will spark a big comeback for the company

Apple's next generation iPhone, dubbed iPhone 5S or iPhone 6, will have a 'killer feature' to trump Samsung's new Galaxy S4 smartphone, an analyst has said.

During an interview with CNBC on Monday, Morgan Stanley's Katy Huberty said that she expects the next-generation iPhone to spark a big comeback for Apple.

"I do believe that AAPL is approaching a bottom," she said, referring to Apple's struggling share price. "As you have heard, they are talking about returning more cash, and we think they will do that in the coming weeks. But people don't own AAPL for that. They own AAPL for innovation."

"You saw Samsung Galaxy S4 come out last week, that shows you the innovation cards are up for grabs," Huberty continued. "What is lacking in that product [the S4] is a killer feature. We think that's where Apple will surprise this year."

"This [iPhone] 5S cycle this year will be about a killer feature that drives consumers increasingly to the platform, and that increases the value of those 500 million [iOS] accounts," she added.

For speculation over what that 'killer feature' might be, check out our iPhone 6 release date, rumours and leaked images article.

[Via Barrons]

See also:

Advanced Galaxy S4 features may overwhelm some users

iWatch rival: Samsung exec reveals it's readying smart watch in race against Apple

Reactions and reflections: Should Apple be scared of Samsung's Galaxy S4?

Galaxy S4 would be the ultimate iPhone, says analyst

Apple's Phil Schiller makes dig at Android security on Twitter: 'Be safe out there'

Apple launches "Why iPhone" page to remind customers why iPhone is best

Apple's Phil Schiller slams Android, Samsung on eve of Galaxy S4 launch

New iPad 5 release date, rumours and leaked images

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ashleigh Allsopp

Macworld U.K.
Topics: Morgan Stanley, Apple, consumer electronics, iPhone, hardware systems, smartphones, tablets, CNBC, iPad
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