Google launches new cloud service for understanding human language

The tech behind Parsey McParseface is now available for cloud consumption

Google's intelligent cloud developer tools are expanding with the launch of a new Cloud Natural Language API on Wednesday. The service is aimed at helping developers create applications that understand human language.

It's an important move for Google, as public cloud providers are racing to host new applications built with intelligent capabilities. Natural language processing allows developers to build apps that can tackle the challenging task of understanding how humans communicate, and it is key for things like building intelligent assistants and chat bots.

This API can provide a bunch of information about a block of text back to an application, including the overall sentiment of a passage and an analysis of the structure of a sentence. The system can also identify entities mentioned, including people, organizations, locations, events, and products.

The API is based on the same research that Google used to create Parsey McParseface, an open source parser for English text that the company released earlier this year.

The natural language API entered public beta alongside Google's already-announced Speech API, which lets applications take in recorded voice clips and get text back. By connecting the two APIs, it's possible for developers to build an app that can listen to a user's voice and then understand what that person is saying.

By launching these two services in beta, Google continues its competition against the likes of Microsoft, Amazon, and IBM, which are also launching intelligent capabilities in their public cloud platforms.

On top of all that, Google also launched one of its cloud platform regions in Oregon, a significant expansion of the company's public cloud capabilities. At first, customers will be able to use the company's Compute Engine, Cloud Storage, and Container Engine services, with more capabilities coming later.

Users in Vancouver, Seattle, Portland, San Francisco and Los Angeles will see a 30 to 80 percent reduction in latency when using applications hosted in the US-West1 region compared to those hosted at Google's US-Central region in Iowa, the company said.

It's all part of Google's continuing push to increase its relevance in the rough-and-tumble public cloud market, where it faces fierce competition.

Join the PC World newsletter!

Error: Please check your email address.

Tags Google

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Blair Hanley Frank

IDG News Service
Show Comments

Essentials

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?