Stories about: Direct Marketing Association

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    Online ad groups release new behavioral ad principles 03/07/2009 05:35:00

    Online consumers should get more information about what information is being tracked and collected for the purposes of behavioral advertising, and they should have more control over what data is being collected, according to new privacy principles released Thursday by four advertising trade groups.
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    Court overturns Virginia spam law, sides with free speech 15/09/2008 08:01:00

    The Virginia Supreme Court has overturned a state antispam law and the 2004 conviction of long-time spammer Jeremy Jaynes, saying the law is an overly broad prohibition on anonymous free speech.
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    5 ways to defend and enhance your Google reputation 31/03/2008 16:18:52

    Ensure the Net doesn't ruin your life... or career
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    Five Ways to Defend Your Online Reputation 06/03/2008 14:18:13

    True or false, the information people find about you on the Web can have a big impact on your life. Here are five techniques to make sure that what people read about you is good (or at least true).
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    Google tries out interactive ad format 20/09/2007 08:22:03

    Google is testing a new interactive ad format to give advertisers new ways to reach users online.
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    Oz industry tackles adware 23/05/2006 07:18:55

    The Internet Industry Association (IIA) and the Australian Direct Marketing Association (ADMA) will develop guidelines for the proper uses of adware software for advertising and marketing purposes.
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    Telstra takes an opt-out tack 16/06/2004 08:25:52

    Telstra looks like it is flagrantly disregarding the Australian Communication Authority’s (ACA) spam guidelines by forcing an opt-out of corporate e-mail and marketing material on users of its new online DVD service.
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    Spam Act leaves some SMBs in a pickle 21/04/2004 13:19:00

    There may be some teething problems for small businesses trying to swallow the Spam Act which came into play last week, but the Australian Communications Authority hopes the average consumer will notice their inboxes are less cluttered.
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    Govt to introduce anti-spam legislation 24/07/2003 09:10:56

    Laws to ban spam will be introduced into Parliament later this year, the Minister for Communications, Information Technology and the Arts, Senator Richard Alston, said yesterday .
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    FTC spam forum: Variety of solutions advanced 02/04/2003 08:11:17

    A group of e-mail experts invited by the U.S. Federal Trade Commission advanced a number of ways to deal with unsolicited commercial e-mail, including better technology, an overhaul of the way the Internet works and new laws, but they couldn't agree on which approach would be best.
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    ISPs turn up the heat on spammers 07/03/2003 09:59:43

    Australian Internet service providers (ISPs) claim spam is eating up to $500,000 a year in revenue, clogging networks and annoying customers.
 
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