Finepix Z30 compact digital camera
A 10-megapixel Fujifilm digital camera with some serious design flaws
- Cute and compact design, lens slider, some interesting shooting modes
- Ghastly user interface, minor imaging issues, did we mention the ghastly user interface?
The Fujifilm Finepix Z30 is a cute compact camera let down by its inflated price tag and terrible user interface. There are plenty of better options on the market, some of which are decidedly cheaper.
Price$ 299.00 (AUD)
The Fujifilm Finepix Z30 is an entry-level compact camera equipped with a 3x optical zoom lens and 10-megapixel CCD sensor. Its primary selling point is probably its affordable price tag – which is unfortunate, as there are plenty of cheaper, better options on the market. It is trumped in most areas by the Pentax Optio Z10 (RRP: $249): a rival compact camera with a 7x optical zoom lens. In fact, even the budget-level Samsung ES15 manages to give it a run for its money, despite costing half the price.
Instead of beating around the bush, we’ll just come out and say it: the Fujifilm Finepix Z30 isn’t a great camera. Picture quality was average and its feature set is basic, with the exception of a few unusual gimmicks. But by far its biggest blunder is the shoddy user interface – it’s absolutely awful. On the plus side, the Z30 is a supremely portable unit with a unique and eye-catching design. It also comes with some interesting shooting modes and produces vibrant colours. Despite these saving graces, we find it difficult to recommend the Fujifilm Finepix Z30. Compared to other $300 cameras, it remains a mediocre offering.
In place of a traditional power button, the Fujifilm Finepix Z30 uses a protective lens slider that switches the camera on when opened. We’ve seen similar mechanisms on cameras like the Sony Cybershot T700, and it’s a trend we wish more vendors would embrace. Sliding the camera open feels a lot more intuitive than searching for a power button and it also keeps the lens better protected.
The Fujifilm Finepix Z30 is an unusual looking camera – and we mean that in a good way. With its tiny 90.5x59x25.7mm dimensions and curvy metallic body, it looks like nothing else on the market. With the exception of its wonky rubberised buttons (which we’ll get to in a moment), the Z30’s build quality is pretty top-notch. Unlike many sub-$300 cameras, it has a good, solid feel to it.
The Finepix Z30 comes in a range of five colours: pink, purple, silver, gold and black. We tested the black version which we found to be pleasantly attractive. That said, the front slider and 2.7in display are notorious fingerprint magnets, so you may need to keep a handkerchief handy. All up, we were very pleased with the Finepix Z30’s appearance. Anyone who likes cute cameras will instantly want to adopt it. …And yet, as Scooby Doo’s bratty nephew has shown, a cute exterior often hides something ugly beneath.
Without a shadow of a doubt, the Fujifilm Finepix Z30 has one of the worst user interfaces we’ve ever encountered. From the cluttered menu layout to the tiny, unresponsive buttons, every facet of the control scheme feels broken. You don’t even get a directional pad, but instead have to use the macro, delete, flash, and self-timer buttons. As you can imagine, this makes navigation a nightmare; with the complicated menu adding insult to injury. It’s almost as if the designers went through a checklist of ‘Don’ts’ and then accidentally added them all to the camera. Hell, even the menu background is ugly.
The Fujifilm Finepix Z30 comes with the typical range of entry-level features, including face detection, scene recognition, adjustable white balance, continuous shot and 20 scene modes. Samsung has made some interesting additions to the usual scene selections, including a useful Internet Auction Mode. This lets you combine up to four VGA-sized photos in a montage arrangement for bite-sized eBay uploads (the front, back and sides of a camcorder, for instance). Otherwise, the modes on offer are pretty meagre, especially when it comes to manual features: all you get is adjustable exposure and ISO sensitivity to 1600.
When it came to taking pictures, the Fujifilm Finepix Z30 gave a pretty average performance. Images were a little on the soft side, especially at the edges of the frame. Noise was also an issue, with noticeable detail loss at ISO 400 and above. Thankfully, the Z30 acquitted itself well when it came to colour reproduction. When used in optimum conditions, our photos had a nice ‘pop’ to them which is sure to go down well on Facebook. Of course, the same thing can be said of any number of compact cameras, many of which are cheaper.
Join the PC World newsletter!
Most Popular Reviews
- 1 Samsung Galaxy S8 phone: full, in-depth review
- 2 Mass Effect Andromeda review: One for the fans
- 3 LG G6 phone: full, in-depth review
- 4 Samsung Galaxy A5 2017 phone: Full, in-depth review
- 5 Oppo R9s Plus phone: Full, in-depth review
Latest News Articles
- Boom: SanDisk just dropped the world's largest SD card
- Camera app makers tap into RAW power with iOS, and look forward to dual lenses
- Google Camera 3.2 lets you snap pictures while recording video
- CES 2016: Top 10 trends
- Sony α7S II aimed film-makers and low light photographers
PCW Evaluation Team
A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.
I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.
As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.
I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.
Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!
For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.
- Samsung Galaxy S8 phone: full, in-depth review
- Ryzen 5 vs Intel Core i5 CPU Australian review
- Mass Effect Andromeda review: One for the fans
- What's the difference between an Intel Core i3, i5 and i7?
- Laser vs. inkjet printers: which is better?
- CCAutomation TesterNSW
- FTSales Lead - Healthcare systemsVIC
- FTPERMANENT Business AnalystsACT
- FTLooking for Information Security professional @ CanberraNSW
- CCNetwork Solution Architect - PresalesNSW
- CCSenior Full-Stack Developer (Digital Transformation Project)QLD
- FTSenior PHP Developer / ArchitectQLD
- FTSenior Business Analyst - Agile and Business ProcessNSW
- FTLevel 2 Software & Hardware Support position.VIC
- FTHealthcare Application Integration SupportQLD
- CCSystems AdminNSW
- FTGraduate Technical ConsultantACT
- CCTest Analyst - Infrastructure - NV1 ClearanceACT
- FTSolution Architect l MS Exchange, O365NSW
- CCSenior Business AnalystSA
- TPEOI - Developer/Tester/Software EngineerACT
- FTSenior C# DeveloperNSW
- FTPre-Sales Solution Architect - Global Cloud OrganisationVIC
- TPSenior Project Officer HSQQLD
- CCService Desk SupportNSW
- TPPHP Developer - Immediate startQLD
- FTGraduate Application Support Analyst -SMSF SoftwareNSW
- FTWindows Server Engineer MCSE, SCCM, SCOM, PowershellNSW
- CCBusiness Analysts - Benefits RealisationACT
- CCSAP FIORI Technical SpecialistQLD