When the world's largest Internet company decides to spend some of its massive development budget on social networking tools, industry analysts say the likes of Facebook and Twitter better take a long glance over their shoulder.

One thing I've noticed since I started writing about SOA is that SOA pundits seem to be obsessed with the definition of SOA. Some people feel think business processes have to be part of the definition. Some people focus on interaction vs. integration. Some object to referring to SOA as equivalent to Web services or WOA, others believe that WOA is not only coupled with SOA, WOA is the future of SOA. One person who shall rename nameless believes that, while WOA and SOA may be different, SOA standards should spring from WOA. Still others think business agility is what defines SOA. Yet others link SOA with governance as the critical differentiator. I could go on ad nauseum.