Samsung's NX10 will compete against the likes of the Olympus Pen, Panasonic GF1 and Ricoh GXR cameras, which occupy the space between advanced compact cameras and traditional digital SLRs. The NX10 relies on an APS-C sized sensor (bigger than the Micro Four Thirds system favoured by Olympus and Panasonic, and the same size as the Ricoh GXR with A12 GR Lens).
The Samsung NX10 has a 14-megapixel sensor and uses the NX lens mount system, but a converter will be available for K-mount lenses. It has a 3in AMOLED screen, but also features a built-in electronic viewfinder (EVF) and flash. It's this complete feature-set, as well as a supremely easy to use menu system, full manual control as well as intelligent auto mode, that should make this camera one of the most popular in its category. Its low price of $899 -- with a 30mm pancake lens, mind you -- should help matters, too.
What follows is a selection of images taken with the NX10 while on a visit to Taronga Zoo, organised by Samsung. None of the pictures have been altered except for some cropping and rotating due to dodgy tripods and uneven ground.