The Forbes Ranking
How does a high-tech CEO measure himself against his peers? By his ranking on the Forbes' Richest People lists, of course! In 2010, Ellison weighed in at #6 on the The World's Billionaires list. His net worth: $28 billion, which is 28 with nine zeros following it. Reflecting on his wealth, in 2006, Ellison told Forbes: "When you were younger, you measured your success monetarily, right? Being first is more important to me. I have so much more money. Whatever money is, it's just a method of keeping score now. I mean, I certainly don't need more money."