With its rubber wrist strap and pop-out Core unit, the design of Sony’s SmartBand activity tracker is reminiscent of the Fitbit Flex. But while this wearable lets you record your steps, it’s also got a button you can press to add a bookmark in Sony’s really cool Lifelog app. When you want to remember a particular moment in your life—maybe a song you were listening to, or a really good 45-minute run—just mash the button, and that event will be flagged in the app.
The SmartBand also provides notifications for new calls, emails, Facebook likes and Tweets, but you have to use your Android or iOS phone to respond. SmartBand launches worldwide in March.