In Pictures: Who came up with your least favourite tech buzzwords?

Some buzzwords evolve from the foam of language; others are invented in strokes of evil genius

Eating your own dog food Acting legend and dog food pitchman Lorne Greene may have never promised to eat Alpo himself, but he did swear that he fed it to his own dogs in ads from the '70s and '80s. That probably inspired Paul Maritz, then a manager at Micorsoft, to send a 1988 email with the subject "Eating our own Dogfood" to the test manager for Microsoft LAN Manager, urging his own team to use the product. The phrase soon spread around the company, which had a culture of using its own products already, and then the industry -- by 1999, for instance, Hewlett-Packard had dubbed an initiative to boost use of HP products internally "Project Alpo."

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