augmented reality

News about augmented reality

Article | 14/03/2013 Augmented reality poised to leave a mark on IT
With augmented reality (AR) being developed to take advantage of cloud, mobile, big data and social technology -- Gartner's "nexus of forces" -- is it...
Article | 13/03/2013 Augmented reality: What do businesses need to know?
The technology has been around for quite some time, but like so many other fringe smartphone features, augmented reality has yet to present itself as ...
Article | 5/08/2010 Commonwealth Bank launches Property Guide iPhone app
The Commonwealth Bank (CBA) released a new iPhone app yesterday that it says will revolutionise the property market in Australia and change how home b...
Article | 1/07/2010 Qualcomm readies augmented reality push
Mobile phone technology vendor Qualcomm plans to offer an augmented reality platform and software development kit, the company said on Wednesday at it...
Article | 23/02/2010 Adidas augmented reality shoe brings gaming to your... feet?
Adidas' new Augmented Reality shoe hits stores in San Francisco this week, introducing browser-based gaming to footwear. Or at least we think that's w...

Features about augmented reality

Article | 10/08/2010 Is augmented reality just a cheap gimmick?
Augmented reality, long a staple of science fiction, is here, there and everywhere. A search on Google News brings up nearly 700 recent stories about ...
Article | 22/06/2010 Skeptical shopper: Enhanced advertising in augmented reality
Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pic...
Article | 27/01/2010 Augmented reality: pure hype or next big thing in mobile?
Augmented reality technology is getting a lot of attention these days -- particularly the use of AR with smartphones. The idea is that by using certai...
Article | 6/01/2010 Mobile augmented reality market to top US$700 million in five years
The mobile augmented reality market will reach US$732 million by 2014, fueled by paid application downloads, subscription services and advertising, ac...
Article | 21/12/2009 All Google, all the time, everywhere
We all use Google. Well, maybe not Bill Gates, but that's about it. Now, Google is hoping to become an even bigger part of our everyday lives.

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