digital marketing

News about digital marketing

Article | 17/06/2010 HP partners with Yahoo for targeted advertisements
Hewlett-Packard plans to use Yahoo's advertising network in a pilot program that will deliver targeted advertisements for content printed with its lat...
Article | 9/06/2010 Search marketers consider optimizing for Bing
Once Google cornered the bulk of the search market, many search marketers stopped optimizing their sites for other engines, but that could change when...
Article | 26/05/2010 Oracle buys IP assets of marketing automation vendor
Oracle has acquired the intellectual property assets of Market2Lead, maker of marketing automation and demand-generation software, for an undisclosed ...
Article | 25/05/2010 FTC won't oppose Google's acquisition of AdMob
The U.S. Federal Trade Commission won't block Google's US$750 million acquisition of mobile advertising vendor AdMob because the deal isn't likely to ...
Article | 14/05/2010 U.S. online ad market grows in Q1
Online advertising spending grew 7.5 percent in the U.S. in the first quarter, a clear sign that the digital media industry is recovering from a rough...

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