Once Google cornered the bulk of the search market, many search marketers stopped optimizing their sites for other engines, but that could change when the Bing-Yahoo integration happens, experts speaking at Search Marketing Expo said.
Google has enhanced its search results by providing links to different sections of Web pages, in addition to the traditional main Web page link.
Internet criminals are using Search Engine Optimization (SEO) tactics to help spread malicious software, according to experts from Marshal's TRACE team.
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