Online Australians now par for the course

Australians are now clearly divided into the e-generation and those who choose not to actively embrace the net. The report shows that the 16-20 age group, totalling 89 per cent of users, is the e-generation's dominant "personality trait".

The report also states that only 24 per cent of women with home access had used the internet, and the number is far less in the 50-plus age group. Of those in the same group who did not have home access, only 7 per cent had used the internet.

However, Red Sheriff predicts that by February 2001, 52 per cent of Australian adults will be online, an overall growth of around 2 per cent for the next year.

With half the population using the internet, it "has become standard fare for Australians", according to Ian Lowe, general manager (Australia and New Zealand) of Red Sheriff.

With an increasing number of Australian households having access to the net, usage surpasses other popular pastimes such as walking the dog and reading the newspaper, with the average user clocking up 6.5 hours per week, according to results issued in the report.

The increase in online use and access has mainly occurred in middle and high-income households. Red Sheriff's report concludes that only 13 per cent of people from households with an annual income of $35,000 or less had used the internet.

The increase in usage is not only due to an increase in the number of Australian households with internet connections. It can also be attributed to the rate of online purchasing tripling in four years and online banking tripling in the past year; and to key growth sectors, such as the heavy use of email, information on news/sport/weather, and software upgrades.

Join the PC World newsletter!

Error: Please check your email address.

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Sarah Keegan

PC World
Show Comments

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?