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Australian Match.com Claims Top Spot

  • 07 April, 2004 11:30

<p>ComScore Media Metrix Ranks au.match.com #1 Australian Personals Site</p>
<p>Sydney, 7 April 04 - According to recently released data from independent measurement firm comScore Media Metrix1, Match.com drew more Australian visitors than any other site in the Personals category, with 1.4 million unique visitors in February. Match.com operates in Australia through www.au.match.com and its partners NineMSN, Optusnet, BlueSkyFrog and Altavista.</p>
<p>The results are part of comScore's global measurement of Web properties, which ranks Match.com as the world's largest dating and personals property. Match.com has members in 246 countries and territories worldwide, across six continents, using more than 30 unique Match.com sites in 18 different languages. The sites, which include udate.com, had 26.2 million unique visitors in February 2004, more than twice as many as its nearest rival.</p>
<p>Jane Thompson, Managing Director, Match.com Australia/New Zealand, said, "More and more people are finding Match.com the most convenient and secure way to find their perfect partner, wherever they are in Australia. We already have the Guinness World Record for the world's biggest online dating service and we are delighted to see that this has now been validated in Australia by comScore's ranking of the Personals category.</p>
<p>Match.com sites also appear at number thirty-six in comScore's global ranking of ALL web properties and is the only dating and personals property to appear in the top one hundred.</p>
<p>comScore Media Metrix data are based on a global panel of more than 1.5 million Internet users. Worldwide data cited herein represent an aggregate of 32 countries reported on a monthly basis.</p>
<p>1 comScore Media Metrix data is based on a global panel of more than 1.5 million Internet users. Worldwide data cited herein represents an aggregate of 32 countries reported on a monthly basis.</p>
<p>-ends-</p>
<p>About Match.com
Match.com is the biggest dating site in Australia, and the world, according to comScore Media Metrix (February 2004). Match.com operates 31 leading subscription-based online dating sites in 18 local languages and spanning six continents, offering adults worldwide a fun, private and secure environment for meeting each other. Match.com's personals businesses, including udate.com, claim more than 974,000 paying subscribers and millions of members. The Company estimates it is responsible for arranging hundreds of thousands of relationships for its members since its launch in 1995. Match.com powers online dating on MSN across Europe, Asia, the United States, Australia (NineMSN) and Latin America and for companies such as T-Online, RTL, Wanadoo, and Tiscali in Europe. Internationally, Match.com is the premier provider of personals for Love@AOL, offering the Match.com service across AOL.com, AOL.co.uk, Netscape.com and Netscape.co.uk. Match.com offers mobile dating with MatchMobile (www.matchmobile.com) and events and holiday opportunities for singles through its sites MatchLive.com and SpeedMatching.com, both operated by its affiliate, MatchLive, L.L.C., and MatchTravel.com. Match.com is an operating business of IAC/InterActiveCorp (Nasdaq: IACI).</p>
<p>For more information or to arrange an interview with Jane Thompson, please contact
Neil Foster
02 8260 2853
nfoster@mangocommunications.com.au</p>

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