Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

Sainsbury Sends Competition Packing with Mitel IP Telephony Solution

  • 28 June, 2005 10:23

<p>Sydney, 28th June 2005 - Mitel Networks, a leading provider of IP communications solutions, today announced that Sainsbury has successfully deployed a Mitel 3300 ICP IP Telephony solution.</p>
<p>Sainsbury is a Sydney based company that specialises in corrugated boxes and retail point of sale display solutions. With approximately 40 staff, Sainsbury relies heavily on telephone based sales and customer service.</p>
<p>John Coughlan, Sales Director for Sainsbury said, ”Our business is growing rapidly in a highly competitive industry, and top-notch customer service delivery is critical. We chose a Mitel IP Telephony solution because we wanted to take our customer service delivery to the next level.“</p>
<p>“For our business, inbound call management is critical. By using CallerID and CTI (Computer Telephony Integration) to integrate our computer applications with our new Mitel IP phone system, we have made it much easier for our staff to become customer service superstars.”</p>
<p>To ensure the highest levels of customer service, Sainsbury make use of sophisticated call routing. Staff members are expected to handle a specific client’s needs – from start to finish. CallerID and sophisticated call routing are used to automatically direct calls to the most suitable staff member.</p>
<p>Personalisation is a key element of Sainsbury’s customer service strategy. CTI (Computer Telephony Integration) has been used to integrate their Mitel IP Telephony solution with the Windows based software applications used to handle customer service.</p>
<p>Client details are automatically presented on-screen to staff at the beginning of a client call. Traditional CTI solutions have required very significant investments, and have only been economic for large contact centre environments. The Mitel 3300 IP Telephony system offers affordable CTI and advanced call routing features to businesses with as few as 10 staff.</p>
<p>Gwilym Funnell, Mitel Australia Country Manager said, “Mitel’s IP Telephony solutions make it easy for any business to improve their customer service operations. With a Mitel solution, you don’t need to invest in a contact centre to be able to get sophisticated call handling. From 10 staff to 50,000, the Mitel 3300 makes it affordable for any business to integrate computer applications with their phone system.”</p>
<p>About Mitel Networks
Mitel is a market-leader for voice, video, and data convergence over broadband networks. With a focus on the user experience, the company delivers advanced communications solutions that are easily customized for individual business needs. Through intuitive desktop appliances and applications, businesses are provided with innovative ways to manage information and resources. Vertical markets benefit from integrated solutions that protect existing investments, while enabling new ways to be more cost effective and productive. Mitel is headquartered in Ottawa, Canada with offices, partners, and resellers worldwide.</p>
<p>For more information visit www.mitel.com</p>
<p>About Sainsbury
Sainsbury is a Sydney based company that specialises in corrugated boxes and retail point of sales solutions.</p>
<p>For more information visit www.sainsbury.com.au</p>
<p>Media contact
Sebastian Rice
Silverspan
02 9959 1991
seb@silverspan.com</p>

Most Popular

Cool Tech

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Breitling Superocean Heritage Chronographe 44

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Join the newsletter!

Error: Please check your email address.

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?