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Sydney Voted Number Two of Asia Pacific's Top Wireless HotSpots

  • 09 November, 2005 15:08

<p>Wi-Fi Hotspots Have Evolved from Points of Convenience to Places of Experience</p>
<p>SYDNEY, Australia, Nov. 9, 2005 - A magnificent harbour view together with a cup of coffee and wireless internet access proved to be the winning combination. The Starbucks Coffee Company* shop at Circular Quay, Sydney, ranked second in the Asia Pacific’s favourite wireless hotspot competition - a poll conducted by Intel Corporation with 1,996 participants from more than 20 countries. The Pacific Coffee Company’s* shop at Hong Kong Peak was voted first and the Suntec City Convention Centre in Singapore, the country’s most popular venue for exhibitions and international conferences, came third.</p>
<p>Intel’s Top 10 Asian Wireless Hotspots poll shows that mobility has evolved from a pure business proposition to a consumer lifestyle. Wireless hotspots allow people with wireless-enabled laptop PCs, such as those based on Intel® Centrino® mobile technology, to move outside the office - with or without their work - to enjoy mobile connectivity and have fun.</p>
<p>In the survey, business and leisure travellers could pick the 10 most scenic, convenient or unusual places to enjoy wireless mobility out of 36 entries from around the region. Asia Pacific’s top ten favourite wireless hotspots are:
1. Hong Kong - The Peak - Pacific Coffee Company (55.6 per cent)
2. Sydney - Circular Quay - Starbucks Coffee Company (50.3 per cent)
3. Singapore - Suntec City Convention Centre (49.2 per cent)
4. Singapore - Changi Airport (48.1 per cent)
5. Beijing - Beijing International Capital Airport (47.3 per cent)
6. Shanghai - Xintiandi (46.9 per cent)
7. Beijing - The Great Wall (43.8 per cent)
8. Hong Kong - Ocean Centre - Starbucks Coffee Company (43.8 per cent)
9. Taipei - The National Museum of History (42.6 per cent)
10. Korea - Jeju Island (41.9 per cent)</p>
<p>The poll also confirmed that people increasingly enjoy taking their laptop PCs out of their offices and homes to exciting places. Asked about their computing activities when visiting wireless hotspots, 86.4 per cent of respondents said they surf the Internet looking for information on restaurants, shopping and local attractions; 83.7 per cent check e-mail; 67.2 per cent send or edit photos; and 60.3 per cent use instant messaging. In addition, 66.2 per cent of respondents indicated they prefer thin and light notebook designs, with long battery life as a key feature (77.8 per cent).</p>
<p>“This poll shows that wireless mobility is no longer just about the needs of business users in Asia; a completely new lifestyle has evolved around wireless devices,” said Stephanie Hallford, director of Mobility and Digital Health Brand Management, Intel Asia Pacific.</p>
<p>“That’s why people select specific locations to go online and have fun. Wireless hotspots, like our top ten winners, offering convenience, a nice view or specific amenities are attracting a new generation of wireless notebook users.”</p>
<p>Participants also picked their winners in several subcategories:
· Most fashionable and coolest location: Kenting, Taiwan. Kenting is a popular vacation spot in Taiwan, famous for its beaches. The city’s well-known aquarium offers an integrated multi-media audiovisual guided tour that is supported by a wireless network.
· Most enjoyable wireless computing experience: National Museum for History, Taipei. The National Museum of History allows wireless mobile learning by integrating the exhibitions with dedicated websites. Visitors can browse information through a mobile device to experience customised interactive multi-media guided tours.
· Hotspot with the most magnificent view, and the most unexpected hotspot to be unwired: The Great Wall, Beijing. Stretching approximately 6,700 kilometres, the Great Wall is one of the world’s true architectural wonders. Some parts of this historic monument are unwired for convenient wireless access.</p>
<p>As part of the poll, Intel also gave away five US$1,000 travel vouchers to the participants whose top hotspot selections were closest to matching the region’s top ranking in the survey. Further details of the Intel Asia’s Top 10 Wireless Hotspots poll is available at</p>
<p>About Intel
Intel, the world’s largest chip maker, is also a leading manufacturer of computer, networking and communications products. Additional information about Intel is available at</p>
<p>Intel and Centrino are the trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries.
*Other names and brands may be claimed as the property of others.</p>
<p>Daniel Anderson
Intel Australia Pty Ltd
+61 2 9937 5886
+61 418 686 775</p>
<p>Marty Filipowski
Spectrum Communications
+61 2 9954 3299</p>

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