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Brother International Australia Continues to Set Price/Performance Standards for Color Inkjet All-in-Ones

  • 07 November, 2006 17:54

<p>New Line Features Faster Printing Speeds and Networking with Enhanced Photo Printing….Addressing Key Emerging Market Trends</p>
<p>Sydney, Australia — November 1, 2006. Brother International continues with its’ reputation for providing market challenging, feature rich multi-function products by introducing an exciting new line of low-profile colour inkjet Multi-function Centers (MFC’s) - the MFC 240C ($199.00*) and MFC 440CN ($279.00*). Each model keenly addresses the most dominant and evolving consumer requirements for more value added products.</p>
<p>These two Brother products replace the current popular low profile, flatbed MFC-215C, and MFC-425CN models respectively. The new models will be available through all Brother sales channels, major retailers and distributors beginning November 1st, 2006.</p>
<p>Brother’s new inkjet products have been developed with a slew of value-added functionality to address these increasing demands of today’s home and home office consumers.</p>
<p>Key features include:</p>
<p>MFC-240C
Base features include colour printing, colour copying, colour scanning, colour faxing, PC fax send and PhotoCapture Center® technology plus:</p>
<p>• Automatic document feeder that holds up to 10-pages
• Up to 6000 x 1200 dpi print resolution
• Up to 25ppm mono print speed
• Up to 20ppm colour print speed
• Direct Photo Printing – print directly without a PC.
• Borderless printing
• 16MB memory
• 4 separate ink cartridges
MFC-440CN
Includes all of the features of the MFC-240C plus:</p>
<p>• 2.0" flip-up colour LCD display
• Photo bypass tray that holds up to 20 sheets of 4" x 6" glossy paper without removing the 100 sheets of standard paper
• Network-Ready built-in Ethernet interface (share print, scan, fax and media card access)</p>
<p>Sleek, New Design includes Faxing and Auto-Doc Feeder Standard
Brother’s new low profile line-up has been engineered to provide required features in a small footprint. Unlike similar sized, competitive units, Brother includes features such as stand-alone faxing and an auto-document feeder to complement standard robust printing, copying and scanning functions.</p>
<p>Fast Print Speeds
Among the fastest in their class, the MFC-240C and MFC_440CN have print speeds up to 25ppm black and 20ppm colour.</p>
<p>Professional Looking Documents and Photo Printing
Sharp, Vibrant Print quality due to the ability to print ink droplets as small as 1.5 picoliters and print resolutions up to 6000 x 1200 dots per inch (dpi).</p>
<p>Network Connectivity
The MFC-440CN comes standard with a built-in Ethernet network interface to enable the sharing of printing, scanning, and faxing and media card access amongst multiple users on the network.</p>
<p>PhotoCapture Center®
Conveniently located on the front panel of the machines, the PhotoCapture Center® feature enables users to easily print vibrant colour photos with or without a computer. This feature is compatible with all major Media Cards and includes a PictBridge interface. The MFC440cn also includes:</p>
<p>• a flip-up Colour LCD display that provides the user with an easy to navigate interface as well as the ability to preview their photos before printing
• a Photo Bypass tray holds up to 20 sheets of 4” x 6” photo paper without removing standard paper</p>
<p>All of the new Colour MFC’s will use Brother’s new lineup of Innobella™ ink cartridges and photo papers. When used with the new print engine, The “Innobella” ink and paper enables and empowers consumers to accurately reproduce beautiful, vibrant, radiant colour images; while simultaneously enhancing image permanence and longevity.</p>
<p>Innobella TM Ink and Photo Papers
All of the new Brother Colour MFC’s will use Brother’s new lineup of Innobella™ ink cartridges and photo papers. When used with our new print engine, the “Innobella” ink and paper enables and empowers consumers to accurately reproduce beautiful, vibrant, radiant color prints; while simultaneously enhancing image permanence and longevity.</p>
<p>The MFC-240C and 440CN utilizes a 4-cartridge ink series to reduce ink waste by only requiring the user to replace the colour that runs out. The new LC-51 series (Innobella TM) inks that support yields of 500 pages for black and 400 pages for each colour cartridge (based on 5% page coverage).</p>
<p>The MFC 240C ($199.00) RRP Inc GST</p>
<p>ABOUT THE BRAND
As an organization that expands business globally, the Brother group pursues a "customer-first" policy in all aspects of their operations, with the particular goal of ensuring product reliability, approachable service staff, and value for money. They really do live up to their motto “At your side” throughout their corporate culture by working with consumers and retailers providing solutions not just selling products.
A trusted brand worldwide, Brother has become a world-class manufacturer by developing outstanding proprietary technologies; their commitment to finding better solutions for our customers has led to the creation of leading products such as Multi-Function Centre’s and P-touch electronic labelers and aim to create and deliver superior value swiftly to their customers through quality products and services.
Brother International (Aust) Pty Ltd has state offices in each Capital City and a National network of service centers supporting their products.
Head Office
7 Khartoum Rd, North Ryde. NSW 2113 Australia
State Offices
Adelaide - Unit 4, 13 King William Rd, Unley SA 5061
Brisbane – 245 Riverside Dr, West End QLD 4101
Melbourne – 1/733 Whitehorse Rd, Mont Albert VIC 3127
Perth - 117 Great Eastern Highway, Belmont 6104
Sydney - 7 Khartoum Rd, North Ryde. 2113</p>

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