Japan's top searches: burgers, babes and betting

Google Japan's top 10 search rankings for the year

What do Japanese readers search for when they turn to Google? The search engine's operator Wednesday published its top 10 search rankings for the year and revealed that generic searches outnumbered those for specific topics in 2006.

Top of the overall ranking was "maps" but that doesn't necessarily mean good news for Google's own mapping service. A sample search reveals that rival services from Mapion, MapFan Web, Yahoo Maps and local search engine Goo all ranked above Google Maps in the search results.

"Our policy is not to promote our own services in the results," said Kaori Saito, a spokeswoman for Google in Tokyo. "We don't change the ranking, it's the natural ranking."

Second in the overall ranking was "translation" followed by "dictionary" and "video."

The first focused search term was for "Aki Hoshino," a model and TV personality well known in Japan for her busty figure. She ranked in sixth place and was joined in the top 10 by only one other person: singer "Kumi Koda," who became Japan's most popular pop artist during the year and was ranked tenth.

Between Hoshino and Koda were "weather forecast," cell-phone carrier "au," "price" for shopping comparison sites, and "post code."

In other top 10 rankings the most searched for food-related query was "McDonalds," the top beauty-related search was for cosmetics company "Shiseido" and the top financial keyword was "lottery," said Google.

Google didn't release information about the number of searches performed on each keyword. The rankings are for searches made by computer users on its main service and don't include mobile searches.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Father’s Day Gift Guide

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?