Blog search engine Technorati buys Personal Bee

Acquisition aims to help the company improve user understanding of the 'real-time Web'

Blog search engine Technorati Thursday announced that is has acquired Personal Bee, which operates a Web site that customizes news and entertainment content submitted by users for communities of interest around the topics.

Terms of the deal, which is the first acquisition for five-year-old Technorati, were not disclosed.

David Sifry, founder and CEO of Technorati, said the acquisition will help the company in its effort to improve user understanding of the "real-time Web," or content that is constantly built by millions of people interacting with blogs, videos, podcasts and photos.

"With the addition of the Personal Bee technology, we are creating tools to facilitate the growth of this live Web, the conversational part of the Internet that is dynamic, rather than static," he added.

The Personal Bee site allows users to publish or manage sites around topical areas; it lets users create collections of stories from the Web, publish them and build communities of interest around them.

Technorati tracks more than 72 million blogs and 230 million tagged objects in real time from across the Web, the company said.

The combination of the two companies will make it easier for Technorati's clients to market their products and brands by creating new forms of conversational advertising with consumers and building interactive advertisements that can invite feedback from customers, the company said.

Ted Shelton, founder and CEO of Personal Bee, has joined Technorati as vice president of business development and will lead the effort to integrate the Personal Bee tools into Technorati's products.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Heather Havenstein

Computerworld
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?