MySpace launches beta of news aggregation site

MySpace has launched a news-aggregation site in an effort to earn more online advertising revenue

MySpace.com has launched a beta of a news site it hopes will bring more advertising revenue to the popular social networking site.

MySpace News is a hybrid between standard news-aggregation sites, such as Google News, and a news-rating site such as Digg. Like Google and other news sites from portals such as Yahoo and AOL, MySpace News brings in content from a variety of news outlets. But the site also has a Digg-like feature that lets MySpace users rate stories they see on the site, and share stories with other site users.

MySpace hopes to derive more advertising revenue by placing ads on the site's main home page as well as the home pages of its various news category sites, a company spokeswoman said Thursday. She would not disclose how many news sources MySpace News searches for its content, but said the number is more than Google News uses for its stories.

MySpace's news aggregator, called Newroo, searches for stories on the Web using an algorithm that posts content based on a number of factors, including relevance for MySpace users and the number of readers a news site has. Fox Interactive Media, the same company that owns MySpace, acquired Newroo from its creators last year.

There are 25 main news categories on MySpace's news site, with 300 subcategories. Some of the main categories -- such as Eco-Friendly, Gadgets, Gossip and Fashion -- seem designed to appeal to the young, hip and Web-savvy user base for which MySpace is known.

Clicking on a MySpace News item leads immediately to the original source of the story, which gets the traffic and ad impression. However, a banner runs across a story's source page identifying the news item as part of "MySpace News," and shows the rating for the story as well as related links to other stories in that category.

According to MySpace, the site currently has 170 million user profiles and is adding 320,000 profiles per day.

Join the newsletter!

Or
Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Elizabeth Montalbano

IDG News Service
Show Comments

Essentials

James Cook University - Master of Data Science Online Course

Learn more >

Mobile

Sansai 6-Outlet Power Board + 4-Port USB Charging Station

Learn more >

Exec

Budget

Back To Business Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?