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Media Release: HP Introduces New All-in-One Storage System for Small Business Market

  • 16 April, 2007 10:30

<p>HP Introduces New All-in-One Storage System for Small Business Market</p>
<p>Sydney, Australia April 12, 2007 – HP today announced the introduction of the HP StorageWorks 1200 All-in-One Storage System (HP AiO1200), the newest member of the company’s easy-to-use family of storage systems for SMBs. Unlike competing offerings, this integrated system is designed for IT generalists who have no storage expertise.</p>
<p>“As a clear leader in the SMB space, HP sees the business-to-business technology market at a tipping point where spending among small and medium-size businesses is growing faster than spending among enterprise businesses,” said Ashwini Bhatnagar, regional marketing manager, HP StorageWorks Division, HP Asia-Pacific and Japan. “This puts HP in a prime position to deliver tailored products and expertise to help businesses grow, reduce costs and mitigate risk.”</p>
<p>Programs for small and medium businesses</p>
<p>HP also has expanded its offerings to help SMBs choose the right technology for their specific needs by using the company’s:</p>
<p>· Products: the new HP AiO1200 is the fourth new HP product released in 2007 designed specifically for SMBs;</p>
<p>· Alliances: HP has alliances specific to midsize customers with the five major global independent software vendors – Citrix Systems, Microsoft, Oracle, SAGE and SAP – which provide most of the applications midsize businesses use today;</p>
<p>· Tools: These include product sizers for choosing an appropriate hardware platform and more than 75 solutions configurations including nine new Microsoft® Exchange 2007 configurations that are easily accessible through – for simple, affordable and reliable deployment;</p>
<p>· Programs: These include the Simply StorageWorks and ProLiant Business Advantage, which help customers purchase and design server and storage platforms that best meet their technology and business needs.</p>
<p>HP StorageWorks 1200 All-in-One Storage System</p>
<p>The HP AiO1200 helps customers easily and reliably store, share, manage and protect rapidly growing pools of application and file data. It seamlessly blends file serving, shared storage array and data protection functions.</p>
<p>"HP carefully thought out the HP All-in-One 1200 storage system to provide the specific features and capabilities that make it easy for SMB users to implement and manage a storage network," said Tony Asaro, senior analyst, Enterprise Strategy Group. "It is not just a watered down version of a more expensive storage system. HP is one of the best at bringing storage networking to SMB customers because of their support, brand awareness and portfolio of SMB-oriented products."</p>
<p>The HP AiO1200 provides customers with increased storage density in a 2U form factor. The high-performance controller in a 12-drive array allows storage to be allocated at a highly granular level depending on business demands. Unlike competitive offerings, the All-in-One Storage Manager features mixed drive support, which lets customers leverage the cost efficiencies of serial ATA (SATA) with the speed and reliability of serial-attached SCSI (SAS).</p>
<p>The All-in-One Storage Manager now includes setup and migration wizard support for Microsoft Exchange 2007 so customers can move from direct-attached to network storage in fewer than 10 mouse clicks. It also can now provision iSCSI storage for servers running both the 32- and 64-bit versions of Windows® Server 2003, and setup and migration wizards give administrators the flexibility to mix and drive technologies to meet the storage needs of individual applications.</p>
<p>In addition, customers can manage their entire storage stack using the All-in-One Storage Manager with extended support for HP StorageWorks Modular Smart Array storage enclosures.</p>
<p>The HP AiO1200 is available now with 12 drive bays, up to 9 terabytes of capacity and SATA or SAS options. It will be sold primarily through HP’s network of more than 145,000 channel resellers worldwide. The AiO1200 features Microsoft Windows Storage Server 2003 R2 and the Microsoft iSCSI Software Target, helping small and midsize organisations use enterprise-class storage technology to improve their efficiency and productivity.</p>
<p>More information about HP small and midsize business tools, solutions, partners and services is available at More information about the HP StorageWorks All-in-One Storage System is available at, while more information about the latest offerings in the HP StorageWorks portfolio is available at</p>
<p>About HP</p>
<p>HP focuses on simplifying technology experiences for all of its customers – from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world’s largest IT companies, with revenue totaling $94.1 billion for the four fiscal quarters ended Jan. 31, 2007. More information about HP (NYSE, Nasdaq: HPQ) is available at</p>
<p>Note to editors: More news from HP, including links to RSS feeds, is available at</p>
<p>Microsoft and Windows are U.S. registered trademarks of Microsoft Corp.</p>
<p>This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the achievement of expected results and other risks that are described from time to time in HP’s Securities and Exchange Commission reports, including but not limited to the risks described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended Jan. 31, 2007. HP assumes no obligation and does not intend to update these forward-looking statements.</p>
<p>© Hewlett-Packard Asia Pacific Pty Ltd. Registration No.: 198703164G. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.</p>

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