Next-Gen PC design made in Melbourne, for China

Student-designed PC targets emerging markets

Why did you focus particularly on the Chinese market?

Not only because I was born in Hong Kong and had a deep connection with the country and the culture, I saw that there is a lot of talent and potential coming out from China.

Considering its rapid growth, spreading the use of the PC will definitely be beneficial for China and the world as a whole. I think technology advancement should not just provide more for those who already have, but also consider for those who have lagged a generation or have never had and pave an easy way for them to catch up or enter into the market.

How do you feel about the Microsoft award?

I've been honoured top awards by Sony and other international firms before, but being recognized by Bill Gates at the age of 21 has been the most rewarding experience yet!

I've heard from industry-insiders saying that it is not so easy to enter and work for Microsoft. Yet there are a lot of good ideas out there from young people around the world, like something hidden under the deep sea. I think it is a good opportunity for young designers to get themselves more exposure and for Microsoft to discover new talents and how the public (especially designers who usually have broader views) envisions the future. I was glad that Microsoft has decided to make it an annual contest.

Even before the competition result was announced, ChinaTimes already named MADE in China as one of the two most outstanding entries - the other one was Zeed+, which came third [in Microsoft's competition]. MADE in China has also made some fans on the internet. When I noticed that some bloggers called it "the sexiest PC in the world", I was flattered with goose bumps! However, MADE in China is more than just the oriental aesthetics, it is a whole package together with the MADE infrastructure.

What technology needs to be further developed before MADE in China becomes a reality?

I've designed MADE in China so that it only requires the advancement in one technology to be realized - mobile network technology. In the ITU (International Telecommunication Union) show 2006 in Hong Kong, I've already seen demonstrations of fast enough networks which could deliver high definition content to individual customers.

However, to materialize this new holistically beneficial platform, it also requires the collaboration from hardware, software and telecommunication giants from around the globe. I'm sure that within the next 10 years, MADE in China will definitely be achievable.

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Liz Tay

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