Nokia rolls phone groups into single division

Nokia rolls phone groups into single division

Nokia plans to fold all its mobile phone development efforts into a single new business unit, reflecting the growing importance of its business of multimedia and Internet-enabled devices.

The new Device unit, as it will be called, will produce all of Nokia's mobile devices, including more traditional mobile phones, as well as Internet-enabled devices like the N series. The products were previously produced by three separate divisions, for mobile phones, multimedia, and enterprise solutions. As part of the reorganization Nokia will also create two other new divisions, called Software & Services, and Markets, to replace its existing structure. The divisions will all be launched on Jan. 1, 2008, the company announced Wednesday.

"When we introduced the [current] structure in early 2004, the market was still very voice centric at the time," said Nokia spokeswoman Arja Suominen. "The other areas were small but have grown much since then. So it makes sense to bring all these together in one unit."

Nokia said the changes will help to make its product development and manufacturing operations more effective and reduce the time it takes to bring new products to market.

"This isn't a cost-cutting exercise," Suominen said. "We seek greater efficiency."

The move comes as Nokia faces new low-cost challengers from Asia, as well as markets with high levels of phone penetration in developed countries. The current enterprise solutions unit will be split up, with business phones such as the E90 Communicator and the E61 smart phone to be merged into the device unit, and enterprise systems such as e-mail and security to be rolled into the services & software unit.

The services & software unit will also be in charge of all software products, including games, and Internet services, including navigation and music, that consumers can purchase separately.

Operating system software, such as the Series 60 OS, will be part of the device unit.

The device and services & software units will have their own research and development (R&D) teams. The Nokia Research Center will continue to pursue long-term research at the corporate level.

The third new unit, markets, comprises manufacturing, distribution, sales and marketing.

The changes will also be reflected in Nokia's financial reporting. Beginning next year it will publish financial figures for two segments: devices & services and Nokia Siemens Networks. Nokia joined forces with Germany's Siemens last year to form the joint venture Nokia Siemens Networks.

The new device unit will be headed by Kai Oistamo, who is currently in charge of Nokia's mobile phones business group. Niklas Savander, currently in charge of technology platforms, will head the services & software unit. The markets unit will be the responsibility of Anssi Vanjoki, who is currently heading the multimedia business group.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

John Blau

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?