Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

WiMAX Signal Strength Fading in face of Strong Australian Mobile Broadband Proliferation, says IDC

  • 30 July, 2007 14:08

<p>NORTH SYDNEY, July 30th, 2007 – IDC's latest analysis of the Australian mobile and wireless broadband markets, finds that mobile (cellular) technology has gained significant traction against wireless (WiMAX) technology in delivering ubiquitous, high-speed Internet access independent of fixed-line coverage.</p>
<p>"Mobile broadband services in Australia have garnered increasing interest led by key developments that have enhanced coverage and service capacity," observed Jerson Yau, Research Analyst, Wireless and Mobility Research, IDC Australia. He adds, "Mobile broadband offerings have taken a substantial lead in the Australian mobility broadband market with superior coverage and high speeds at competitive access costs. WiMAX broadband offerings must rapidly respond to these value propositions by the end of the decade or face relegation."</p>
<p>IDC’s study, titled "Australia Mobile and Wireless Broadband 2007-2011 Forecast and Analysis: Future Proof" is the fourth edition in IDC’s analysis series. The report presents IDC's five-year forecast of the Australian mobile broadband (MBB) and wireless broadband markets (WBB). The forecast provides an in-depth examination of the these competing mobility broadband markets, analysing service providers (SPs), industry stakeholders, and business and consumer segmentation against the competitive positioning of these service offerings. Industry trends, key announcements, market developments, as well as the interplay between MBB and WBB services are investigate to provide essential guidance for stakeholders.</p>
<p>IDC’s Key findings in this study are:</p>
<p># In 2006, the Australian MBB market topped 287,000 subscribers contributing to A$115.7 million in service revenues. The WBB market, on the other hand, had 125,300 subscribers who generated A$100.3 million in service revenues.</p>
<p># Throughout the five-year forecast period until 2011, MBB subscribers are expected to outnumber WBB subscribers by a healthy margin due to the high-tempo developments on the mobile platform owing to the 3.5G upgrade roadmap. WBB services are not expected to experience an upswing until the turn of the decade when greater certainty in the standard and commercial deployments using WiMAX equipment will occur.</p>
<p># IDC recommends that mobility broadband service providers (SPs) –MBB and WBB providers – increasingly attack the greater broadband market with highly competitive pricing aligned with business and consumer expectations. These stakeholders should consider a heightened state of market aggressiveness against fixed-line broadband and upcoming municipal WiFi services if they hope to outplay their competitors.</p>
<p># IDC recommends that MBB stakeholders leverage their current leadership in the Australian market by competing directly against fixed-line broadband offerings whilst bundling data plans on top of a business/consumer user's mobile handset for greater traction. WBB stakeholders are advised to balance aggressiveness with sustainable business models to be a long term player in the broadband market and not shy away from emphasising that WiMAX are also a smart bet.</p>
<p>If you would like further information about this press release please contact: Belinda Johnson, IDC’s Marketing Director on ph: 02-9925 2236 or email: bjohnson@idc.com or to purchase IDC research, please contact Gary Clarke, IDC’s Associate VP of Sales via ph 02- 9925 2226 or email.</p>
<p>IDC research:
http://www.idc.com/getdoc.jsp?containerId=AU202105P</p>
<p>****************************************************************</p>
<p>For press enquiries please contact:
Jerson Yau
Research Analyst, Wireless &amp; Mobility
Phone: 61 2 9925 2205
Email: jyau@idc.com</p>
<p>****************************************************************</p>
<p>Click here to view the press release online:
http://www.idc.com.au/press/release.asp?release_id=293</p>
<p>Click here to subscribe to IDC press releases and newsletters online:
http://www.idc.com.au/newsletters/register/</p>
<p>****************************************************************</p>

Most Popular

Most Popular Reviews

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?