WEB 2.0 - Viacom chief jabs Google's antipiracy effort

Calls for industry standard to protect copyright material.

Viacoms president and CEO took a swipe at Google's announcement earlier this week of plans to launch a video-blocking tool aimed at allowing content owners to intercept copyrighted clips as they are uploaded to Google's video site YouTube.

Viacom's Philippe Dauman said at the Web 2.0 Summit in the US that instead of a proprietary system to block content that may infringe on copyright, there needs to be an industry standard for that type of effort.

Viacom is one of several companies that announced last week a new principle aimed at supporting filtering technology to ward off copyright violations. Viacom sued YouTube parent Google earlier this year for more than US$1 billion, alleging that YouTube infringed Viacom's copyrights by posting unauthorized video clips.

"The timing of the [Google] announcement is interesting," Dauman said. "They knew about the announcement we made today. Google is a very high quality company [with] a lot of very, very smart people. They can do things very quickly when they want to. I guess they haven't wanted to until this point."

Viacom joined with The Walt Disney Co., NBC Universal, Microsoft, CBS and other companies to endorse the new principles. Google was not among the companies to endorse the principles, which Dauman described as "rules of the road" between technology and content companies.

"They reflect the fact that there ought to be a filtering system in place on the part of technology companies," he noted. "Most responsible companies have followed that path. What no one wants is a proprietary system that benefits one company. It is a big drain to a company like ours to have to deal with incompatible systems."

Dauman also provided some behind-the-scenes Silicon Valley insight into the lawsuit it filed against Google, noting that he had many calls from Silicon Valley companies -- which he declined to name -- "who said it's about time somebody took a stand. We obviously have to protect our business just as Google or anybody else will protect what is very valuable to them. I don't see all the [Google] algorithms being shared very openly with their competitors."

The Viacom chief also outlined the company's plans going forward to grow its online businesses, which generated US$250 million last year but will pull in more than US$500 million in revenue in 2007, he noted.

Viacom will be unveiling a new Web site that will have access to all of the 13,000 clips of the The Daily Show With Jon Stewart produced since the show's inception in 1999 along with social networking features like RSS feeds and widgets, Dauman said. The company plans to make more of its content available directly to consumers in this way, he added.

"We believe in following the consumers," he said. "Our core business, our only business is creating great content. Our objective is to distribute our content and create a richer, more engaging experience for our consumers."

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Heather Havenstein

Computerworld
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?