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Trend Micro Announces Its First Data Leak Prevention Solution

  • 04 December, 2007 07:31

<p><i>Trend Micro™ LeakProof™ 3.0 prevents data leaks and security threats by educating and interacting with endpoint users.</i></p>
<p>Trend Micro Incorporated, a leader in network antivirus and Internet content security software and services, today announced Trend Micro LeakProof 3.0, the company's first data leak prevention solution. The latest version of LeakProof, obtained through the acquisition of Provilla, Inc., educates and interacts with endpoint users so that data leaks and security threats are prevented.</p>
<p><b>Turning employees into security assets</b></p>
<p>A majority of data leaks happen from within, either by accident or on purpose by valid users who have access to the data within a corporate network. A company's greatest asset – their employees – can also be their greatest security liability. The new interactive endpoint alerts of Trend Micro LeakProof 3.0 enable IT managers to define content-sensitive dialog boxes that appear directly onto an employee's computer screen. These alert boxes educate employees on the appropriate handling of confidential information, raise awareness of security issues and enlist their support in preventing data from “walking out of the door.”</p>
<p>The endpoint “danger alert “dialog box provides a framework for administrators to define and customiSe security warnings to employees and the steps they can take when a potential security violation occurs. LeakProof 3.0 also includes new enhancements such as encryption support and a redesigned management console for easier monitoring and administration of security policies. Administrators can define policies for education, justification and encryption to ensure that employees play an active role in protecting sensitive information whether they are on a company's network, in a remote office, or outside the network with a mobile device.</p>
<p>"Companies need to have an offensive strategy when it comes to preventing security threats and data leaks. Security products are effective, but companies need to get their employees involved on a daily basis,” said Glen Kosaka, director of marketing for Trend Micro’s data leak prevention business unit. “People need to know how they might be compromising their company's data by the actions they take such as transferring files onto a USB drive to take out of the office. With LeakProof 3.0, enterprises can make data security a part of the company culture and get employees on their side in the battle to protect sensitive data."</p>
<p>"Trend Micro is a known leader in blocking and mitigating external threats,” said John Racioppi, general manager of Trend Micro’s data leak prevention business unit. “Now, we're delivering solutions that protect our customers from insider threats. It's inside-out security and it's part of Trend Micro's goal to always be thinking ahead for our customers."</p>
<p><b>Giving IT administrators control and flexibility</b></p>
<p>Administrators can customiSe the alert dialog box, which pops up on the employee’s screen when a violation occurs, to explain what type of action is occurring, why it is occurring and where to go (using a URL link) for more detailed information. LeakProof 3.0 also gives administrators the option to require authorized employees to encrypt data first (before taking it out of the network) by using LeakProof’s built-in encryption facility. The product is compatible with other enterprise encryption solutions. Or, they can require employees to justify their actions, before allowing them to perform certain actions with sensitive data. This challenge/response feature provides an additional level of awareness about the proper handling of sensitive data, and provides a way to cancel such an action if it was unintended.</p>
<p>“With these violation alerts, Trend Micro is giving administrators greater control over what employees see and what they are allowed to do through interactive dialogs that are informative and helpful in providing ways to resolve security issues,” said Martin Hodgett, CIO of Orchard Supply Hardware (OSH.) “Because Trend Micro LeakProof is interactive, it can become an integral part of our overall efforts to maintain and enforce compliance with industry regulations.”</p>
<p><b>Other significant Trend Micro LeakProof 3.0 enhancements include:</b></p>
<p>• Enhanced management console workflow – A new dashboard summarises critical real-time events and provides real-time insight into enterprise-wide activity; the administrative workflow for data classification, policy management, monitoring and reporting has also been optimised.</p>
<p>• Discovery of data-at-rest – A new scan-only version of the LeakProof Anti-Leak Agent enables enterprises to quickly scan endpoints, including servers, for sensitive information. It also assesses the risk of data leaks before deployment of full data-in-use or data-in-motion real-time enforcement.</p>
<p>• Additional platform and application support – Full support for Windows Vista™, Office 2007 and Yahoo™ Messenger, enabling protection of sensitive content and filtering of these systems and applications.</p>
<p>• Enhanced offline policies – More flexible and granular policies enable mobile and disconnected systems to have different policy actions taken when a violation is detected while the employee is offline.</p>
<p>• Print-Screen (PrtSc) blocking – Prevents capturing and disseminating unauthorised screen shots of sensitive diagrams and other data.</p>
<p>• Configurable PC/LAN boundary filtering – Policies can now define a more restrictive filtering of sensitive data at the endpoint boundary, enabling any sensitive information leaving the PC, not just the LAN, to be filtered.</p>
<p><b>Pricing and Availability</b></p>
<p>Trend Micro LeakProof 3.0 local pricing, availability and go to market models will be announced early 2008. For more information, please visit</p>
<p><b>About Trend Micro LeakProof</b></p>
<p>Enterprise-class Trend Micro LeakProof quickly and unobtrusively prevents data leaks without compromising legitimate communications through superior, content-aware endpoint enforcement of granular security policies. The LeakProof product suite combines patented DataDNA™ fingerprinting technology with intelligent client software to help enterprises protect their intellectual property and confidential information and maintain regulatory compliance. Comprehensive forensics and on-demand scanning of all confidential data throughout the organization provide powerful tools for addressing compliance regulations such as PCI, CA SB-1386, GLBA and Sarbanes-Oxley (SOX), enabling enterprises to determine if confidential, unencrypted data exists on laptops and desktops.</p>
<p>Unlike other solutions that provide limited endpoint coverage such as simple monitoring of an endpoint’s USB drives and other removable media, Trend Micro LeakProof intelligently blocks the transfer of confidential data through any network or I/O port, including USB, Webmail, IM, and FTP, protecting desktops, laptops and PDAs even when they are offline.</p>
<p><b>About Trend Micro Incorporated </b></p>
<p>Trend Micro Incorporated is a pioneer in secure content and threat management. Founded in 1988, Trend Micro provides individuals and organizations of all sizes with award-winning security software, hardware and services. With headquarters in Tokyo and operations in more than 30 countries, Trend Micro solutions are sold through corporate and value-added resellers and service providers worldwide. For additional information and evaluation copies of Trend Micro products and services, visit our Web site at</p>
<p>Copyright © 2007. Trend Micro Incorporated. All rights reserved. Trend Micro and the Trend Micro t-ball logo, Data DNA and LeakProof are trademarks or registered trademarks of Trend Micro, Incorporated. All other product or company names may be trademarks or registered trademarks of their owners. Trend Micro Incorporated reserves the right to make changes to this document and to the products described herein without notice.</p>
<p><b> Media Contact</b></p>
<p>Rebecca Blasina</p>
<p>Kinetics Pty Ltd.</p>
<p>Tel: +61 (0)2 9212-3848</p>
<p>Mob: + 61 (0)420 805 567</p>

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