Analysts disagree whether Apple can refuse Flash for iPhone

Adobe's plan to develop Flash release for mobile device sets up possible rapprochement

Now that Adobe Systems is promising to bring Flash to the iPhone, one analyst is predicting that customer pressure will force Apple to agree to support the Adobe media player on its fast-growing mobile device .

"I think Apple would look pretty bad if they say they don't want it," said Jack Gold, an independent telecommunications analyst at J Gold Associates.

Apple CEO Steve Jobs publicly snubbed Flash earlier this month, saying that the full version is too slow for the iPhone and that the capabilities of Adobe's Flash Lite mobile player aren't up to snuff.

Michael Gartenberg, an analyst at Jupiter Research, said this week that adding Flash support to the iPhone isn't an urgent need for Apple since it already has a deal with YouTube that enables iPhone users to watch videos.

And Andreas Constantinou, an analyst at London-based Vision Mobile, said that he thinks the iPhone user base -- currently about 6 million people -- are more interested in form than function. "Most Apple customers are unlikely to be interested in features (and whether the iPhone supports Flash Lite), but more on the look and feel and user interface of the iPhone," Constantinou wrote.

But Gold expects Apple's view to change now that Adobe has said it plans to develop a version of Flash for the iPhone, using the software development kit (SDK) that Apple announced two weeks ago for use by third-party developers.

"I think Adobe looked at [Apple] and thought, 'Apple's being a pain in the butt. They're not going to come to us. So let's be the nice guys, take the high road and build a player anyway,'" Gold said.

Even so, there are potential complications to Adobe's plan. For starters, Apple needs to approve all iPhone software before it can be distributed and sold through a new online App Store, starting in June. And Adobe said in a statement Wednesday that it needs to work with Apple "beyond and above what is available through the SDK and the current license around it" in order to provide the full capabilities of Flash on the iPhone.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Eric Lai

Computerworld
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?