Japan's 10 funniest tech-related ads

From breast-enhancing Intel processors to breast-enhanced Canon laser copiers, we dissect Japan’s most bizarre tech-related ads

Even the most culturally sensitive among us has to acknowledge that Japanese commercials are... well, strange. First of all, most Japanese commercial actors hail from the Randy "Macho Man" Savage school of advertising whereby they look directly into the camera and shout the product name as loudly and excitedly as they can.

For example, imagine if Microsoft ended all its new operating system ads by having some guy yell "SNAP INTO VISTA!!!! OOOOOOO YEAAAAAAAAH!!!" and you'll get an idea of what many Japanese ads are like. Second, Japanese commercials will use sex to sell literally anything. Whereas American ads will typically employ sex appeal for products such as perfumes, clothing and shampoos, Japanese ads will use it to sell Canon color laser copiers.

A children's version of the band KISS tours Japan and fights Godzilla

Summary: Four young children get dressed up like cheese-metal '70s band KISS and pretend to sing and play guitar while visiting various sites in Japan. At the end of the ad, Godzilla shows up and begins blasting atomic fire out of his mouth; the children respond by giggling and blasting atomic fire from their mouths as well. This ad is for a Canon digital camera, by the way.

LOL Quotient: 4/10. The decision to have kids dress up as one of America's most embarrassing bands is perplexing, although strangely adorable.

ZOMG Quotient: 7/10. If only that giant radioactive lizard had been around in the early '90s to stop KISS from embarking on their unfortunate collaboration with Michael Bolton.

A man gets beat within an inch of his life because he can't stop thinking about Sega

Summary: A business man hears two children talking about Sega. For some reason, their conversation haunts him all day, and he can think of nothing else. He gets so distracted by this that he accidentally bumps into some goon in an alleyway who proceeds to beat him senseless. We then see him back at his home, where his wife is giving him medical attention. As the camera focuses in on his bruised face, the "SEGA" logo pops up on the screen.

LOL Quotient: 0/10. Unless you enjoy seeing people get clobbered merely for being fixated on video game systems, you won't find anything funny about this ad.

ZOMG Quotient: 10/10. We can't even imagine what the Sega marketing team was thinking when they concocted this ad. We wouldn't be surprised, though, if Nintendo tried to one-up them with a follow-up ad featuring the world's zaniest trampoline accidents.

Join the newsletter!

Or
Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Brad Reed

Network World
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?