Consumers prefer fast broadband, not HD

Tough times for HDTV?

In a surprising blow to HDTV adoption, a new survey from Pike & Fischer Broadband Advisory Services showed that of all the "new" services lusted after by consumers today, high-def fell surprisingly short of Internet broadband as the "most desired" technology.

Ars technica reports that of the more than 280 survey respondents, almost 40 per cent gave high-speed data the highest rating. Only about 25 per cent ranked HDTV as "high importance."

The news is mixed for console makers Microsoft and Sony, which have both positioned their respective consoles as the "true" next-gen platforms, mostly due to their higher horsepower and 1080i and p graphical chops. The Wii, by comparison, runs at 480p with a separately sold cable.

On the plus side, a greater demand for online services delivered via faster broadband connections bodes well for all three console manufacturers. Microsoft, Nintendo and Sony each have an online offering paired up with their consoles; and each has stated plans to expand on those services.

Even so, with the US market already unaware of Blu-Ray (only about 40 per cent of PS3 owners know their console has the capability), this new survey is certainly a little more salt in the HD wound.

Join the PC World newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

GamePro staff

GamePro (online)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?