Samsung, Foxtel fight Tivo's entry into PVR market

A battle of the titans

A battle of the titans is about to unfold between the Seven Network and Foxtel in the personal video recorder (PVR) market with the impending launch of the TiVo PVR in the Australian market by Seven.

Foxtel has announced a partnership with Samsung to offer buyers of the company's series 5 and 6 high-definition (HD) LCD televisions a choice of either a free Foxtel HD+ service for three months or a Samsung BD1500 Blu-ray player.

Existing Foxtel subscribers who purchase a 40in series 5 or 6 Samsung high-definition LCD TV in July will be offered a free Foxtel HD+ upgrade and three months of the Foxtel HD complete package, and will have the Foxtel iQ2 service fee waived. New Foxtel subscribers who sign up for 24 months and purchase one of the select TVs will also receive free Foxtel iQ2 installation.

In August, the promotion will be changed: purchasers of a 46in Samsung LCD Series 5 or 6 TV will be eligible for the same Foxtel HD+ offer but not a free Blu-ray player.

Samsung's director of marketing Kurt Jovais said the decision to form a strategic partnership with Foxtel is about giving its customers more choice. "Customers know what they want and this promotion is about listening to those demands", said Jovais.

According to Foxtel's executive director Patrick Delany, the joint promotion represents "the start of a significant strategic alliance between Foxtel and Samsung to life the bar in awareness of HD television".

Foxtel is the only player in the Australian PVR market that supports the capture of digital pay TV and incorporates a real electronic programming guide. Foxtel has a subscriber base of more than 1.5 million customers.

For the last decade, TiVo has been the de-facto standard for PVRs in the US, and its Australian launch has been highly anticipated. At its core, it records digital TV broadcasts and saves them for later viewing, just like any regular PVR. What made TiVo stand out from the crowd of other PVRs was its ability to suggest — and automatically record — shows that were similar to the ones that the user had already flagged.

Harvey Norman will get first dibs on the Australian distribution of TiVo when Seven launches it on 29 July exclusively through the retailer's stores.

Join the PC World newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Julie Shingleton

Good Gear Guide
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?