Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

Competition in the ANZ Secure Content Management Market Remains Fierce, Says IDC

  • 27 August, 2008 10:58

<p>Sydney, 27 August 2008, Despite a small number of vendors, a new IDC report shows competition in Secure Content Management (SCM) software remains fierce in Australia and New Zealand (ANZ).</p>
<p>IDC's latest study titled, Australia and New Zealand Secure Content Management Competitive Analysis 2008, features a detailed competitive analysis of the leading SCM software suite vendors in the ANZ market including Symantec, McAfee, Trend Micro, Sophos and CA. Together, these organisations account for over 80% of the market, with the remaining 20% heavily fragmented. The report also contains an analysis of Microsoft, a more recent entrant into the SCM market.</p>
<p>"Leading vendors continue to expand their offerings to differentiate themselves and remain competitive in the market. In particular, investing in information protection and control (IPC) solutions, to address growing business challenges related to protecting and controlling sensitive business information", says Patrik Bihammar, Senior Analyst, Security Solutions, IDC Australia and New Zealand.</p>
<p>"To be successful in this highly competitive market, vendors need to not only address current security threats and challenges, but also constantly innovate and improve their offerings and go-to-market strategies. Specifically, key growth opportunities for vendors exist in IPC and Web security, as well as in offering hybrid security models, combining on-premise and services hosted in the cloud,” adds Bihammar.</p>
<p>The report includes an IDC Leadership Grid that evaluates the competitive position of the key SCM vendors in ANZ and provides insights to trends, developments and challenges in this highly competitive market.</p>
<p>On IDC’s website, www.idc.com, this media release relates to document # AZ326201Q, Australia and New Zealand Secure Content Management Competitive Analysis, 2008.</p>
<p>This report is now available. To purchase this report, please contact Lady Gueco, Business Development Manager on +61 2 9925 2261 or lgueco@idc.com.</p>
<p>Ends</p>
<p>For press enquires please contact:
Patrik Bihammar
Senior Analyst Security Solutions and System Management Software, IDC
02 9925 2278
pbihammar@idc.com</p>
<p>Sally Taylor-Phillips
Marketing Communications Manager, IDC
+61 2 9925 2234
staylorphillips@idc.com</p>
<p>About IDC
IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends covering over 110 countries worldwide. For more than 44 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com or www.idc.com.au.</p>
<p>During 2008, IDC is celebrating its 30th birthday in Australia.</p>

Most Popular

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?