Google offers Adwords service to promote White Balloon Day

Google, Nine Network co-sponsor event to raise awareness of the epidemic of child sexual abuse.

Google is getting on board to support child protection advocacy group Bravehearts, which is hosting White Balloon Day next Tuesday September 9.

Co-sponsored by Google Australia and the Nine Network, White Balloon Day is an attempt to raise awareness of child sexual abuse issues in Australia. The overarching message of the day is to "break the silence on child sexual assault".

The event is being supported by Google Grants, whereby Internet users searching for relevant terms on Google's search page will be presented with "sponsored links" for White Balloon Day alongside normal search results.

Google will allow free use of its Adwords service, returning information on the event via the service when contextual searches are made. The White Balloon Day Web site will also take advantage of a special Google Maps initiative.

To help raise further awareness as well as funds, white balloons will be on sale nationally at Blockbuster and Coffee Club stores, and from Nutrimetics consultants.

63 year old Claude Harvey, dubbed the 'Lawnmower Man,' will conclude his month-long quest to mow from the Gold Coast to Sydney in promotion of the event.

He will have travelled 850 kilometres upon arriving arriving in Manly, and will have visited a number of schools and local businesses en route to raise awareness for the cause.

It is estimated that one in five Australian children – including one in three girls – will be sexually abused before reaching the age of 18.

More than 185,000 child sexual abuse cases were reported in New South Wales in 2003 alone.

Yet these crimes often go unpunished – Bravehearts predicts that more than 90 percent of paedophiles escape the notice of authorities.

This will be the eleventh annual White Balloon Day. More information can be found on the event Web site.

Join the newsletter!

Or
Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Googleadwords

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Dylan Bushell-Embling

Computerworld
Show Comments

Essentials

James Cook University - Master of Data Science Online Course

Learn more >

Mobile

Sansai 6-Outlet Power Board + 4-Port USB Charging Station

Learn more >

Exec

Budget

Back To Business Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?