The smell of WAN acceleration

Global perfumer Coty used WAN appliances to improve its download speeds and remove the need for caching servers.

Glen Dalgleish, vice president of infrastructure services at global perfumer Coty, well remembers why he and his staff had implemented WAN acceleration technology last January: to improve download speeds for some 6,000 users world-wide.

With the devices from Riverbed Technology in place, users in Europe or Asia could download a 50MB multimedia presentation on a hot new fragrance in less than five minutes - a big improvement over the 30 minutes it had taken before the acceleration fix.

"It is extremely potent technology," Dalgleish said. "People were calling and saying, 'This can't be right.... Is something wrong? The downloads are too FAST.' With a smile, we said, 'It is what it is...'"

Dalgleish, who started working for New York-based Coty nearly a year ago, credits Riverbed and Orange, the network provider that has worked with Coty for more than seven years, for the improvements.

In all, Riverbed and Orange spent about US$500,000 to install about 50 Riverbed Steelhead appliances of various sizes in offices around the globe. The devices talk to one big Steelhead at Coty's data centre in North Carolina, Dalgleish said. Coty expects its investment should be paid back in 18 months.

The big advantage? Coty didn't need to expand network capacity to handle exploding amounts of video and other multimedia data, he said. While adding bandwidth might not be too expensive in New York, trying to boost throughput by even a modest amount in some countries in Eastern Europe can be exorbitant, he noted. With the Riverbed technology in place, the loading on some network links dropped from 90 percent to 60 percent.

With the improved efficiency, Dalgleish has been able to remove about 12 caching servers around the world, saving money on the software licensing costs for those servers. Now, when a user needs a file, the data comes straight from the data centre, ensuring that they get the most recent version.

One problem Dalgleish encountered involved several legacy applications that did not work with the acceleration software and would time-out. The applications were not mission critical and affected very few users, so they were excluded from the acceleration pathway and still transmit at their older, slower pace. Because the issue was minor, Dalgleish did not investigate the problem.

Coty chose Riverbed's technology over several others, including Cisco, Dalgleish said. Orange had recommended Riverbed after using the technology itself; Dalgleish praised Orange for recognising that the acceleration market is growing and offers clear benefits for network users.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags wan acceleration

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Matt Hamblen

Computerworld
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?