EU watchdogs to investigate Google-Yahoo agreement

The European Competition Commissioner has launched a probe into the proposed Google-Yahoo advertising agreement over anti-trust concerns.

The proposed joint venture between search engine giants Google and Yahoo will be investigated by European Union watchdogs.

The European Competition Commissioner, Neelie Kroes, will lead the investigation, and will determine whether the proposal will decrease competition in the search engine market.

Under the terms of the proposed arrangement the Yahoo! search page will be equipped with Google's adwords service.

The agreement would initially be confined to the US and Canada, with European Web surfers remaining unaffected.

But some groups, such as the World Association of Newspapers, have expressed concern that the arrangement would reduce Yahoo's ability to compete against Google in the future.

And a similar probe is being conducted by the US Justice Department, to determine if the arrangement violates US antitrust law.

Google and Yahoo together corner 80 percent of the search engine market. Both companies have pledged to co-operate with the investigation.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags google/yahoo search advertising deal

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Dylan Bushell-Embling

Show Comments


James Cook University - Master of Data Science Online Course

Learn more >


Victorinox Werks Professional Executive 17 Laptop Case

Learn more >



Back To Business Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?