Google finds itself in patent suit

Pay-for-performance search company Overture Services, formally GoTo, said Friday that it filed suit against Google for allegedly infringing upon a patent related to the company's bid-for-placement products and search technologies.

Overture's pay-for-performance search service allows companies to bid for search-result placement based on relevant keywords. Advertisers pay the company to drive traffic to their sites via search engines.

The Pasadena, California, company filed the suit Thursday in the U.S. District Court for the Central District of California, Western Division in Los Angeles. Overture sued FindWhat.com earlier this year for allegedly infringing on the same patent, which the company says is a critical component underlying its bid-for-placement and pay-for-performance search technologies.

According to Overture spokesman Al Duncan, Google is infringing on the patent in its own bid-for-placement technologies.

Google, for its part, denied the claim. In a statement released Friday, the popular search engine company said that "this does not come as a surprise to us since Overture is engaged in another lawsuit concerning this patent with Findwhat.com. We have analyzed the patent and determined that we do not infringe any valid claim that it contains. "Overture said, however, that it spent thousands of research and development hours and tens of millions of dollars to develop its technologies and that it intends to enforce its intellectual property rights against those who use its patents without authorization.

Google, in Mountain View, California, declined further comment on the matter.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Scarlet Pruitt

PC World
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?