Qantas hosts Web forum to spruik A380, MD gets hit on

John Borghetti takes questions from customers in an online forum including being propositioned by one interested lass.

Qantas, whose brand has come under some hammering of late, took to an online forum on Sunday to reach out to its customers and spruik the arrival of its first Airbus A380 aeroplane.

And its executive general manager, John Borghetti, made an instant impression. Within minutes of joining the Qantas online forum Borghetti not only achieved sexual stardom but was also asked on a date.

“John, the Qantas A380 is as sexy as you are…Would you like to come on a date with me on the A380?” said internet user Juventina after watching the inaugural ceremony via a webcast.

Borghetti dealt gallantly with the fan’s advance before moving on to answer other questions about fares and fuel efficiency: “Hi Juventina, Thank you very much for your kind words. I think our staff do an amazing job and the future of Qantas is very bright indeed.”

But the forum, which lasted two hours, also provided an opportunity to delve into some of the technical aspects of the plane.

One user, Ben, asked if the flight, which departed from Toulouse, had a functioning entertainment system.

“Our email connectivity was working during the delivery flight as well as our full in-flight entertainment offering. Our system is state of the art and offers over 1000 entertainment options including everything from the latest release movies to our Lonely Planet destinational information as well as our tail mounted panoramic camera,” said Borghetti.

Asked by the same user about Internet connectivity, Borghetti replied: “Our live Internet content will be available in late 2009 until then we have a cached version of qantas.com. Live webmail and webchat is now available.”

In conducting the forum, Qantas joined a fleet of Fortune 500 companies such as Wells Fargo and Wal-Mart that are experimenting with the Web in an effort to provide more transparency with customers.

Sunday’s official launch of the Airbus A380 was a big moment for Qantas. The airline has weathered quite a few blows to its reputation over the last few months, coming into question over a string of technical failures, emergency landings and oxygen tanks exploding in mid air.

Borghetti says Qantas will be having more online forums in the future on various topics.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Qantas

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Computerworld Staff

Computerworld
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?